Jyothi Kiran

CRM professional with strong hands-on expertise in digital marketing, SEO, website management, and product design, complemented by e-commerce and SaaS product design experience. Skilled in AI-assisted content production and end-to-end website and campaign execution, combining creative design with commercial results. Proven track record of scaling real estate ventures through strategic client management and cross-functional team leadership, managing the full client and project lifecycle from lead generation through to contract closure.

CRM Manager at Allure Avani Pvt. Ltd. (2025-10 – 2026-04)

Website, E-commerce & Digital Marketing; Client Relations & Sales; Technical Planning & Operations

• Led creation and management of the company website, overseeing UI/UX design decisions to improve navigation, lead capture, and on-site conversion.
• Built and optimized e-commerce and property-listing pages, integrating lead capture forms to streamline the buyer journey.
• Planned and ran Meta and Google Ads campaigns for lead generation, aligning targeting and budgets with sales priorities.
• Executed SEO strategies for the company website, improving organic search rankings and driving qualified traffic.
• Wrote website and campaign content, including landing pages, ad copy, and property descriptions, to support lead generation efforts.
• Designed AI-generated posters and advertising creatives for large-scale campaigns across social media and web platforms.
• Directed UGC-style content creation for social media, producing authentic, high-engagement video and image content.
• Partnered with channel partners and internal marketing teams to align lead generation with high-intent buyers, increasing qualified site visits by 100%.
• Managed end-to-end client relationships from initial contact through contract closure, maintaining a high conversion rate.
• Served as primary closing authority for high-value residential and commercial properties, achieving a 100% conversion rate on final-stage negotiations.
• Maintained ongoing communication with investors and stakeholders, providing project updates and building long-term partnerships.
• Prepared AutoCAD layouts and structural plans for new projects, ensuring efficient land utilization and feasibility.
• Led and organized a high-performing team, establishing workflows that improved productivity and accountability.
• Oversaw lead distribution and CRM backend operations, ensuring data integrity and timely follow-up across the sales funnel.

Creative Content Lead at Magic Rugs (2025-06 – 2025-12)

• Contributed to product designing and presentation, shaping how products were visually positioned across e-commerce listings and marketing creatives.
• Supported e-commerce merchandising for the product catalog, aligning product imagery and descriptions with the US home décor market.
• Worked on website scaling initiatives, helping expand site content and structure to support a growing product catalog and traffic.
• Conceptualized, scripted, and edited high-performing video content and promotional ads that contributed directly to revenue growth.
• Designed posters, catalogs, and digital graphics using Adobe Photoshop, Adobe Firefly, Adobe Express, Canva, and CapCut, maintaining a premium, consistent brand aesthetic.
• Managed and grew social media presence through data-driven campaigns tailored to the US home décor market.
• Developed original scripts and storyboards for video marketing focused on storytelling that converted viewers into customers.
• Used audience analytics and performance metrics to optimize content and drive traffic and sales.

General Manager (Executive Lead) at Garudadri Engineers and Developers Pvt. Ltd. (2021-04 – 2025-06)

• Directed full P&L and operational oversight for residential and commercial construction projects, delivering within budget and ahead of schedule.
• Managed mobilization of labor, machinery, and materials across multiple active sites, optimizing asset utilization.
• Directed bidding and contract negotiations with subcontractors and vendors, securing high-value tenders and reducing procurement costs.
• Ensured compliance with local building codes, safety regulations, and environmental standards, maintaining a zero-incident safety record.
• Identified and secured new land development opportunities, building long-term relationships with developers and government bodies.
• Introduced project management software and streamlined reporting to improve visibility into timelines and cash flow.

B.Tech in Mechanical Engineering – Sree Vidyanikethan Engineering College (2019-03 – 2023-09)