Jyotishman Thakuria

Results-driven MBA graduate (Finance & Marketing) from Tezpur University with hands-on expertise in digital marketing, social media strategy, SEO/SEM awareness, CRM concepts, lead generation, and financial analysis. Proficient in executing multi-channel marketing campaigns across Instagram, Facebook, and LinkedIn with measurable impact on brand awareness, audience engagement, and consumer purchase intent. Combines strong data analytics skills (Power BI, Excel,) with research and leadership experience.

Seeking a Management Trainee or Sales & Marketing role to drive business growth within a high-growth organisation.

Social Media Marketing Intern at Scope for Change (NGO) (2024-01 – 2024-03)

NGO focused on Education, Environment, Women Empowerment & Health | multi-platform digital marketing role

• Designed and executed digital marketing campaigns across Instagram, Facebook, and LinkedIn, achieving a 20% increase in organic reach and improving brand awareness for social causes within 2 months.
• Produced 30+ high-quality visual content assets using Canva, boosting social media engagement rate by 25% and improving audience retention across all platforms.
• Developed and maintained a monthly content calendar, enabling consistent posting schedules and improving campaign analytics reporting accuracy by tracking KPIs such as reach, impressions, and click-through rates (CTR).
• Collaborated with cross-functional teams to align marketing messaging with organisational goals, ensuring a unified brand voice across all digital channels.
• Applied SEO best practices in social media copywriting to increase content discoverability and follower growth.

Marketing Intern at Zerund Manufacturing Pvt. Ltd. (2024-06 – 2024-07)

Eco-friendly startup | Lightweight brick manufacturing sector | B2B market exposure

• Analysed financial strategies and cost structures of an early-stage manufacturing startup, delivering actionable cost-reduction recommendations that improved operational efficiency by approximately 10%.
• Identified raw material procurement savings by evaluating supplier alternatives, contributing directly to reduced production costs.
• Prepared and presented the SIP report 'Financial Strategies and Cost Management for Start-ups' to senior management, showcasing findings across equity financing, angel investment, and venture capital models.
• Gained practical exposure to B2B sales cycles, startup fundraising models, and financial forecasting relevant to sales and marketing strategy.

MBA in Finance & Marketing – Tezpur University, Assam (2023-01 – 2025-12)

B.Sc. – Bodoland University, Kokrajhar (2019-01 – 2023-12)

Higher Secondary (HS) – Anundoram Boorah Academy (2017-01 – 2019-12)

Secondary (HSLC) – Sikshatirtha Adarsha Academy (2016-01 – 2017-12)