Karan Shakti
Strategic Apparel Merchandising Leader
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About
Strategic Apparel Merchandising Leader with 16+ years of experience managing international apparel industry businesses exceeding ₹250 Cr annually. Proven expertise across product development, sourcing, merchandising, costing, production planning, quality management and team leadership. Managed a flagship account worth ₹100 Cr, Strong focuses on margin optimization, on-time delivery and long-term Buyer partnerships.
Experience
Merchandising Manager at Richa Global Pvt. Ltd. (2025-02 – Present)
Key Accounts: Chico’s, Madewell, AEO
- Lead end-to-end ownership of strategic global accounts from development through final shipment.
- Manage buyer relationships, ensuring alignment on product, costing, quality and delivery expectations.
- Drive sourcing, costing and product development initiatives to improve commercial success and order conversion.
- Manage complex categories involving garment dyeing, printing, embroidery and value-added finishes.
- Support business growth through proactive product development and sourcing opportunities.
- Monitor factory readiness, delivery performance and capacity utilization while mentoring team members.
Divisional Merchandising Manager at Modelama Exports Pvt. Ltd. (2020-02 – 2025-01)
Key Accounts: Macy’s, Ann Taylor, AEO
- Managed annual business portfolio exceeding ₹200 Cr across major international retail customers.
- Led a merchandising organization of 15 professionals across development and production functions.
- Oversaw execution of 350+ styles annually across woven product categories.
- Consistently achieved 95-100% on-time delivery performance through structured T&A governance.
- Served as primary commercial and operational interface for key customer accounts.
- Developed sourcing strategies aligned with buyer expectations, factory capabilities and cost targets.
- Led supplier negotiations and costing initiatives to maximize profitability and competitiveness.
- Managed vendor performance, capacity planning and production risk mitigation.
- Worked closely with overseas buying offices to support seasonal development and business expansion.
- Strengthened customer confidence through consistent achievement of quality, cost and delivery objectives.
Assistant Merchandising Manager at Pearl Global Ltd. (2016-09 – 2020-01)
Key Accounts: Old Navy, Kohl’s
- Managed high-volume product development and bulk execution programs across woven and knit categories.
- Led costing, feasibility assessments and commercial negotiations to achieve customer target prices.
- Coordinated sourcing, fabric, trims, planning, production and quality teams for seamless execution.
- Partnered with overseas buyer teams on product development, vendor selection and manufacturing strategies.
- Drove sample approvals, production readiness reviews and risk mitigation plans.
Senior Merchandiser at Eastern Base (2014-12 – 2016-10)
Key Accounts: George, Esprit, Morrison & EWM.
- Managed end-to-end product development and costing activities.
- Coordinated sample approvals and production follow-up.
- Maintained critical timelines and delivery schedules.
- Supported buyer relationships through consistent execution.
Merchandiser at Li & Fung (2013-09 – 2014-11)
Key Accounts: Belk
- Managed buyer-vendor coordination for development and production.
- Prepared costings and monitored production status.
- Supported shipment execution and delivery tracking.
Assistant Merchandiser at Pearl Global Ltd. (2009-09 – 2013-08)
Key Accounts: Gap, Old Navy, Kohl’s
- Supported sampling, sourcing and trims development activities.
- Assisted costing, production planning and shipment coordination.
- Maintained development timelines and sample approvals.
- Built a strong foundation in merchandising and supply chain operations.
Education
Bachelor’s Degree – Delhi University
Diploma in Fashion Designing – JD Institute of Fashion Technology
Senior Secondary – NIOS
Secondary – CBSE
