Kokku Jaswitha

Enthusiastic and agile Product Manager with 1+ years of experience and an MBA degree, passionate about driving innovation and delivering exceptional results. Skilled in product strategy, market research, cross- functional collaboration, agile methodology, user experience (UX-Figma), data analysis, stakeholder management, and leadership

As a passionate and driven individual with a strong background in product management, I am excited to explore new opportunities within the publishing industry as an executive product manager. With a profound fascination for the fictional world, I possess a unique understanding of storytelling, creativity, and the power of words. Seeking a career switch to align my professional expertise with my personal interests, I am eager to leverage my strategic thinking, leadership skills, and industry knowledge to drive innovation and success in the dynamic realm of publishing.

With a track record of delivering exceptional products and a genuine love for literature and storytelling, I am confident in my ability to make a meaningful impact in this ever-evolving landscape.

Indian Infoline Ltd Product Management

• Collaborated with 3rd party vendors to develop an in-house Journey, resulting in 40% savings.
• Designed policy & GTM base for loans against POS device data- collaborating with India's biggest UPI app.
• Revamped product development processes, improving delivery efficiency by 80%.
• Developed a QC module for standardized checks across multiple partners, reducing expenditure by 20%.
• Conducted POC for multiple fraud solutions and recommended adoptions for prevention.
• Ongoing projects: Multi-banking, Bureau Imputed Program, UPI Autopay for NACH Implementation.
• Analyzed a 2000cr AUM portfolio, improved individual profit by 20%.
• Performed funnel analysis and competitor benchmarking to strategize a 6-month roadmap for 2x conversions.
• Pilot changes in loan journey by addressing customer issues at each stage of the funnel.
• Improved lead generation strategies by creating behavioral frameworks.

• Indian Institute of Management, Calcutta, Master’s in business administration, July 2020 - May 2022
• CAT scores: Top 1.96%ile in Logical Reasoning, 2.99%ile in Verbal Ability, and 1.93%ile overall
• Recipient of the $15,000 Penn State Great Valley Chancellor's scholarship for an MS in Data Science.
• President of SPICMACAY club, IIM Calcutta, with a pan-India alliance of 10+ Business schools.
• Introduced virtual scoring for Champions Ultimate frisbee as a member of the Junior Sports Council, IIM C.
• Skilled player in throwball, contributing to the team's victory.