Lokesh

Results-driven Digital Marketing Executive with 1.5 years of experience in PPC advertising and campaign management. Skilled in Google Ads, keyword research, audience targeting, campaign optimization, and performance reporting. Focused on generating quality leads, improving conversions, and maximizing ROI through data-driven strategies.

Digital Marketing Executive – PPC at Fourth Dimension Media Solutions (2025-01 – Present)

• Managed Google Ads campaigns across Search, Display, and Performance Max networks.
• Conducted keyword research and competitor analysis.
• Optimized CTR, CPC, Conversion Rate, and ROAS.
• Prepared weekly and monthly campaign performance reports.
• Worked on audience targeting and remarketing strategies.
• Coordinated with design and content teams for ad creatives.

B.Sc in Computer Science – Shanmuga Industries Arts and Science College (2021 – 2024)