Manisha Pundir

Results-driven Sales Accounting and Accounts Receivable leader with 18+ years of experience directing order-to-cash operations, revenue accounting, contract governance, and collections for large-scale organizations. Proven track record of leading and mentoring cross-functional finance and sales-accounting teams, driving DSO reduction, strengthening contract compliance, and partnering with sales, legal, and finance leadership to align commercial strategy with revenue integrity. Recognized for building high-performing teams, defining KPIs, and championing process automation and ERP-driven efficiency across the order-to-cash lifecycle.

Adept at stakeholder management, audit readiness, and translating financial data into actionable insight for senior management.

AVP – Commercial Finance, Revenue Operations, Order to Cash & Contracts Handling - Merino Consulting Services Limited - New Delhi

(2008-12)

• Govern global sales order fulfilment pipelines, aligning invoicing operations explicitly with strict internal corporate policies and enterprise ERP governance.
• Serve as the primary authority on revenue accounting compliance, ensuring all multi-geography recognition and financial tracking policies mirrored strict statutory frameworks (IFRS 15 / US GAAP). Supervise registration and processing of sales orders ensuring accuracy, policy compliance, and contractual adherence.
• Oversee the governance and high-accuracy processing of enterprise sales contracts, ensure operational teams maintain flawless data maintenance and absolute policy compliance.
• Handles complex sales agreements and non-standard contract clauses, rapidly identifying and correcting commercial discrepancies that posed risks to revenue recognition or contractual obligations.
• Partner with Sales Leadership to evaluate and optimize pricing strategies, discount frameworks, and contract terms, directly enhancing overall margin and corporate profitability.
• Serve as the strategic escalation point for cross-functional alignment with the sales department, smoothly resolving high-stakes customer disputes and account discrepancies.
• Cultivate a collaborative, result-driven ecosystem across the global sales team, establishing shared accountability and accelerating the end-to-end Order-to-Cash (O2C) cycle.
• Equip the sales team with actionable financial intelligence and account analytics, enabling proactive account management and driving top-line revenue growth.
• Monitor and provide insights on sales performance dashboards by geography and Account executive, providing leadership with real-time visibility into target vs. actual order booking and revenue velocity.
• Translate raw data, including revenue trends and customer payment velocity, into actionable commercial insights that directly influenced risk management and credit strategies.
• Govern the end-to-end KPI tracking and compliance architecture for sales incentive and variable pay programs, ensuring 100% payout accuracy aligned with corporate performance goals and policies.
• Served as a trusted advisor to senior management, delivering insights on sales performance, potential revenue leakage and commercial risk areas to guide high-stakes decision-making.
• Establish strict internal controls to ensure that all finalized sales operations complied fully with agreed-upon commercial pricing structures and discount policies.
• Direct the end-to-end Contract Lifecycle Management (CLM) process, driving risk-mitigation strategies across contract administration, negotiation support, and post-execution compliance.
• Collaborate with legal counsel and sales executives as a strategic financial partner to review, refine, and approve high-value contract amendments and non-standard pricing models.
• Optimize dispute-resolution pipelines, turning billing and contractual errors into opportunities for process improvement, eliminating systemic root causes of revenue friction.
• Owns the strategic oversight of corporate collections from multiple geographies, formalizing credit risk parameters that balanced commercial sales enablement with bad-debt mitigation.
• DSO-reduction initiatives, leveraging data-driven aging metrics to optimize working capital velocity and enhance corporate liquidity.
• Serve as the primary cross-functional principal point of contact alongside global commercial and legal divisions, breaking down silos to clear bottlenecks in collection pipelines and disputed accounts.
• Enforce effective internal controls over the Order-to-Cash (O2C) lifecycle, ensuring the highly accurate, real-time reconciliation and timely booking of multi-currency collections within the core ERP ecosystem.
• Oversee the consolidation and auditing of macro-level sales data, transforming raw financial records into audit-ready intelligence regarding corporate revenue and outstanding exposure.
• Enforce absolute alignment with tax regulations, statutory frameworks, and evolving revenue recognition standards, ensuring secure corporate governance.
• Serve as the principal point of contact and strategic lead for internal and external auditors, seamlessly facilitating complex sales-related financial audits with zero material findings.
• Strict risk-mitigation guardrails within the Order-to-Cash (O2C) pipeline, proactively identifying and plugging operational gaps to eliminate revenue leakage.
• Direct and mentor a geographically distributed sales accountants, fostering continuous professional development.
• Define and monitor KPIs, conduct performance evaluations, and cultivate a culture of teamwork.
• Drive automation of sales accounting functions using ERP systems and implement industry's best practices.
• Lead and participate in ERP system implementations and upgrades to improve efficiency and accuracy.
• Act as key cross-functional liaison between Sales, Finance, and Legal, driving alignment on pricing, contracts, and revenue policy at the senior management level.
• Hold end-to-end accountability for revenue accounting, AR, and contract compliance, reporting risk areas and strategic insights directly to leadership.

Zonal Coordinator – Billing & Collections - NIIT Limited (K12 Division – Smart Classes) - New Delhi

(2006-06 - 2008-09)

• Ensured accurate and timely billing processes for the K12 division, facilitating prompt customer payments.
• Verified customer orders, entered billing data, and generated MIS reports on collections and sales performance.
• Managed commission payouts for business associates and partners.

PGDBA - Finance - Symbiosis Institute

B.Com. - Delhi University (2006)

XII - C.B.S.E. - Delhi (2003)