Manjiri Gaikwad

Results-driven Marketing Associate with a strong foundation in business development, technical content writing, and digital marketing. Proven success in acquiring domestic and international clients through strategic lead generation, LinkedIn outreach, and email marketing. Holds a Master's in Computer Engineering with experience in marketing, content strategy, and client relationship management.

Marketing Associate at Yansons Engineering Pvt Ltd (2023-10 – Present)

• Successfully acquired international client Lindemann Metal Recycling, Germany by identifying decision-makers on LinkedIn and initiating targeted cold email campaigns.
• Expanded client portfolio by engaging and securing business from JSW, AMNS Hazira, Revent, and other key accounts.
• Developed and executed tailored marketing communications, improving lead conversion and brand visibility.
• Collaborated with the sales team to streamline client onboarding and proposal processes, enhancing response time and customer satisfaction.

Technical Content Writer at Analytics Drift (2022-01 – 2023-03)

• Wrote and published multiple technical articles in the AI, data science, and analytics domain.
• Ensured SEO optimization and content accuracy for a global audience.

Freelance Technical Writer at HEVO

• Researched and authored technical blogs focused on data engineering and integration.
• Improved organic traffic through keyword-focused content.

Telecaller at StarTrader (2023-04 – 2023-04)

Forex Market

• Managed 50+ outbound calls daily to prospective clients.
• Achieved a 20% conversion rate for Forex trading accounts.

M.E. in Computer Engineering – Pune University (PCCOE)

B.E. in Computer Engineering – Pune University (CCOEW)

Diploma – MSBTE

Xth – State Board