Manoj Kumar
Salesforce Functional Consultant / Lead Admin
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About
Results-driven Salesforce Administrator and Functional Consultant with 10 years of professional experience, including 6+ years focused on the Salesforce CRM platform (Sales Cloud) across UAE and US based organizations. Presently leading Salesforce delivery for a UAE real estate group, covering system administration, functional consulting, and delivery management for teams of 15-20 members. Holds four Salesforce certifications - Platform Foundations, Certified Administrator, Agentforce Specialist, and Agentforce Sales Consultant.
Skilled in requirement gathering, business analysis, stakeholder management, solution design (FRD/SDD), platform configuration, process automation, data migration, and building strong client relationships.
Experience
Salesforce Functional Consultant at Dotts Technologies (2024-11 – Present)
- Admin and configure Salesforce for a UAE-based real estate group, securing flows and processes to customer requirements and translating business needs into automation specifications for the development team.
- Support the Developer package (offline property management – Pre and post sales process) and the Brokerage package; delivered 10+ projects to date.
- Promoted to Delivery Manager (October 2025) to lead a 20-member team across 3 project managers - built work plans, trained the team, gathered requirements from stakeholders, and assigned and tracked deliverables.
- Owned final QA review and sign-off prior to handover, delivered knowledge transfer to project managers for client demos, and converted enhancement requests into change requests that contributed to revenue growth.
- Promoted to Salesforce Functional Consultant (April 2026); currently coordinate project managers and developers across the Developer package and part of the Brokerage package.
- Lead requirement-gathering sessions and author Functional Requirement Documents (FRD) and Solution Design documents, bridging business requirements to the technical design (SDD/TDD) team.
- Apply deep domain expertise in real estate pre-sales and post-sales processes, including lead capture, EOI process, booking management, reservation/booking form configuration, sales purchase agreements, collections, broker agreements, broker/customer portals, snagging, and key handover.
Salesforce Administrator (Process Associate) at MaxVal IP Services (2023-06 – 2024-11)
- Supported a organization's client base within a dedicated support team, resolving issues, documenting root causes, and coordinating fixes with the development team.
- Provided dedicated support to 3 clients, running requirement and status calls and proactively communicating pending ticket status.
- Scheduled requirement-gathering and enhancement calls to capture user pain points and evolving needs, strengthening long-term client relationships.
- Documented reported issues and sourced enhancement requests, routing them to the implementation team for resolution.
- Managed Salesforce data migration and release management, including platform updates and version upgrades.
- Trained team members on support processes and client-specific configurations.
Senior Developer - Salesforce at Hexaware Technologies (2022-09 – 2023-05)
- Resolved day-to-day production support tickets within defined turnaround times, diagnosing root causes before routing to the development team for fixes.
- Supported data migration activities and resolved flow-related issues across Salesforce orgs.
- Managed user profiles and security settings as part of ongoing platform administration.
Data Engineer - Salesforce at Treffer Technologies (2020-02 – 2022-09)
- Built datasets for an e-commerce sales platform, including product configurations and catalogs, handling 5M+ records within a single workbook across 20+ projects.
- Designed Excel/VBA-based automation tools that generated multi-sheet configuration files linking millions of records in minutes, cutting a 2-3 week manual process down to minutes with improved accuracy.
- Built a QA automation tool that auto-generated test links across data combinations at the click of a button, increasing QA coverage and efficiency.
- Entered the Salesforce ecosystem as a Data Loader specialist, extracting, transforming, and uploading CRM data and resolving load errors.
- Progressed into Salesforce Administration - configuring objects, formula fields, validation rules, page layouts, and record types, and managing user and profile-level security across the org.
Data Processor at BenQ Associates (2018-04 – 2020-01)
- Extracted and processed data across multiple public-domain projects, preparing measurement tables to support AutoCAD layout generation.
- Derived complex Excel formulas to calculate measurement values for designs varying by country and region.
- Developed Excel-based automation to calculate measurement values with high accuracy, helping designers produce precise layouts and reduce fabric wastage.
- Built dashboards and monthly reports in Excel for the accounts team, tracking profit variations for management review.
Team Leader - CAD & Data Operations at Treffer Technologies (2016-07 – 2018-01)
- Began as a CAD Designer, producing mechanical drawings in AutoCAD for production and sales.
- Consolidated data from multiple sources (XML, PDF, Word, Excel, manual inputs) into a standardized Excel dataset, defining field values and display/visibility conditions used for CAD parameters.
- Founded and led a 6-member team - built project-based work plans, assigned tasks, trained the team, and ensured on-time delivery.
- Represented the team in stakeholder meetings and coordinated ongoing team training.
