Mayank Jain
PGDM Marketing student at FIIB with hands-on experience in sales outreach, business development, market research, and client/customer engagement
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About
PGDM Marketing student at FIIB with hands-on experience in sales outreach, business development, market research, and client/customer engagement. Experienced in field visits, relationship building, competitor analysis, and supporting sales growth through on-ground activities. Strong interest in sales, lead generation, customer acquisition, and business development, with the ability to communicate effectively, understand customer needs, and build professional relationships.
Experience
Sales and Marketing Intern at ITC Limited (2026-04 – 2026-06)
- Surveyed 90–100 retail outlets across Delhi, tracking shelf visibility, stock availability, and display compliance, and improved product visibility by negotiating front-shelf placement and installing CTUs (Counter Top Units) at high-traffic outlets.
- Classified outlets into strong, moderate, and weak performance tiers and identified 5 root causes of low SKU adoption through field visits and market research, while building retailer/client relationships.
- Achieved a 20–30% uplift in underperforming SKU movement and a 15–25% increase in consumer trial enquiries within 4–6 weeks by executing a 5-strategy trade marketing plan including ITCSmartChoice, an AI-powered retail recommendation tool.
Social Internship Program at Dream Girl Foundation (2026-01-02 – 2026-01-17)
- Taught and mentored 20 students, resolving doubts, providing basic career guidance, and improving learning outcomes.
- Encouraged discipline, regular attendance, and active classroom participation among students.
- Created educational reels and social media content to strengthen the NGO's branding and promote the importance of education.
Digital Marketing Intern at Pratapgarh Farms and Resorts LLP (2024-05 – 2024-06)
- Conducted marketing outreach and created presentations (PowerPoint, Canva) across schools to promote educational and cultural trips, securing conversions from 5 schools.
- Suggested a streamlined visitor feedback system that helped the team track service improvements and increased repeat-visit inquiries.
- Created and published social media content on YouTube and Instagram, improving brand visibility and digital engagement.
Education
PGDM in Marketing – Fortune Institute of International Business (FIIB) (2025 – 2027)
BSc in Physics – University of Delhi (2021 – 2024)
