Meena_work Sri

SEO-focused Digital Marketing professional with hands-on experience driving organic visibility through on-page and technical SEO, keyword research, and content optimization. Recently delivered end-to-end SEO for a live online coaching platform (Voiceframe.in), improving site structure, on-page elements, and technical health for better search performance. Backed by 7+ years in online education operations and Google-certified digital marketing training, with a strong foundation in content strategy, web analytics, and audience growth.

Now focused on applying SEO and search-growth expertise to drive measurable organic results.

Video Content Creator (Remote) at Oorsandhai – Online Food E-Commerce Platform (2023-11 – 2024-12)

• Independently managed end-to-end video content production — concept, filming, editing, and voiceover — to support brand awareness and organic reach on the platform's YouTube channel.
• Created product showcase and promotional videos aligned with audience engagement and discoverability goals.
• Delivered consistent content output remotely, demonstrating strong self-management and technical proficiency in content production tools.

Operations Manager at CDDS Solutions India Pvt Ltd (2015-01 – 2017-03)

• Managed end-to-end back-office operations for an engineering design and training firm across cross-functional teams.
• Planned and executed email marketing campaigns to generate leads for engineering design projects.
• Coordinated with third-party vendors for website maintenance, ensuring smooth performance and timely issue resolution in live environments.
• Supported HR functions including profile screening, candidate shortlisting, and onboarding coordination.

Senior Operations Executive at Krion Consulting Pvt Ltd (2014-12 – 2015-12)

• Managed end-to-end operations of an engineering design training institute including admissions, batch scheduling, and trainer coordination.
• Administered student support, process management, and administrative functions to ensure smooth academic operations.
• Enhanced student experience through proactive communication and efficient problem resolution.

Business Development Executive at Eastman Learning Solutions Private Limited (2011-09 – 2014-11)

• Coordinated with tutors and academic staff to maintain session plans, lesson plans, and course flow processes.
• Created presentations and maintained session/lesson reports for academic tracking.
• Assisted in business development initiatives to expand the organisation's client base.

Administrative Assistant at Jetking Infotrain Limited (2009-05 – 2011-08)

• Counselled and guided students on course selection and career pathways.
• Managed ERP operations and maintained comprehensive student records.
• Provided administrative support to ensure smooth day-to-day institutional operations.

Career Break – Full-Time Parenting & Self-Development (2019-12 – 2023-10)

• Took a deliberate career break for full-time parenting while dedicating time to professional upskilling.
• Completed the Google Digital Marketing & E-commerce Professional Certificate (7-course specialisation) via Coursera.
• Completed Semrush's Technical SEO and AI Search Essentials and Hotjar Foundation Level 1 to build hands-on SEO and web-analytics capability.
• Applied this training directly on the Voiceframe.in project (Jun–Sep 2026) to gain live, real-world SEO experience.

Career Break – Full-Time Parenting & Self-Development (2025-01 – 2026-05)

• Took a deliberate career break for full-time parenting while dedicating time to professional upskilling.
• Completed the Google Digital Marketing & E-commerce Professional Certificate (7-course specialisation) via Coursera.
• Completed Semrush's Technical SEO and AI Search Essentials and Hotjar Foundation Level 1 to build hands-on SEO and web-analytics capability.
• Applied this training directly on the Voiceframe.in project (Jun–Sep 2026) to gain live, real-world SEO experience.

Master of Business Administration (MBA) in Systems – University of Madras (2009 – 2011)

Bachelor of Computer Applications (BCA) – Madurai Kamaraj University (MKU) (2006 – 2009)

Higher Secondary Certificate in Group 2 – Computer Science and Maths – St. Joseph's Matriculation Higher Secondary School