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Mohan Nair

Mohan Nair

Senior Designer — Brand, Digital & UI/UX • Art Direction • Rich Media & Interactive • GenAI-Augmented Production

Talent
MumbaiMember since July 25, 2026
Brand IdentityArt DirectionConcept DevelopmentLayoutDesign SystemsComponent LibrariesUsability TestingAdobe FireflyMidjourneyRunwayFigma AIClaudeHTML5MRAID 2.0Rich MediaDCOFigmaCeltra
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Brand IdentityArt DirectionConcept DevelopmentLayoutDesign Systems

About

Hands-on senior designer with 18+ years of craft across brand identity, digital/UI-UX design, art direction, and rich-media/interactive advertising for global brands (Nestlé, L'Oréal, Unilever, Campari Group, Etihad, Emirates, ICICI, ONGC, and others). Deep, current fluency in Figma, Adobe Creative Suite, and GenAI production tools (Firefly, Midjourney, Runway, Claude), consistently shipping polished creative faster without sacrificing craft. Comfortable working solo end-to-end concept through final asset across web, mobile, campaign, and rich-media formats.

Portfolio: behance.net/mohansivaraman.

Experience

Senior Designer / Creative Technologist at Kaden (ClearPier Group) (2021-04 – Present)

  • Designed and art-directed 60+ rich media and interactive ad campaigns per year across iOS, Android, and web, personally owning creative from concept through final build.
  • Built and ran a GenAI-augmented production workflow (Adobe Firefly, Midjourney, Runway, Figma AI, Claude), cutting delivery time ~30% and lifting output to 90+ campaigns/year without added headcount.
  • Designed premium UI for mobile ad formats interstitials, rewarded video, native, playable ads, MRAID 2.0/3.0 rich media optimized for CTR, VTR, and ROAS.
  • Built Dynamic Creative Optimization (DCO) templates enabling personalized creative at scale across global publisher networks.
  • Contributed creative and technical input on new business pitches and client presentations alongside senior stakeholders.

UI/UX Designer at Indicia Worldwide (2016-01 – 2021-12)

  • Designed digital creative and UI/UX across 15+ platforms and 40+ regional markets for a global FMCG portfolio (Nestlé, L'Oréal, Unilever, Campari Group).
  • Built a multi-brand design system and component library used across every regional rollout, ensuring visual and UX consistency.
  • Ran user research, usability testing, and heuristic evaluation that lifted average conversion 20% and cut bounce rate 15%.
  • Designed and tested 100+ reusable UI components, CTAs, landing pages, and user flows, working directly with front-end developers on pixel-perfect, responsive, accessible implementation.
  • Produced integrated campaign assets across digital, print, outdoor, and retail for global brand launches.

Ad Creative Technology Specialist at Yahoo! Inc. (2010-01 – 2016-12)

  • Designed and built 200+ rich media campaigns per year for enterprise clients and leading agencies.
  • Created the live-data-integrated rich media experience for the Star TV Life OK Channel launch campaign, reaching 5M+ viewers.
  • Led the region's hands-on transition from Flash to HTML5, building new production templates and training standards.
  • Built advanced mobile ad formats adhesion, expandable, takeover, scroll-follow using Celtra.
  • Standardized creative production workflows with templates, technical documentation, and QA processes.

Creative Director at Kite Interactive Technologies (2005-01 – 2010-12)

  • Designed and executed digital campaigns across web, social, email, paid advertising, and mobile for clients across India and the UAE.
  • Presented creative concepts and strategy directly to clients and senior stakeholders.
  • Owned the end-to-end creative process concept development, design, QA, and final delivery across multiple concurrent projects.
  • Introduced early AI-powered design workflows to improve production efficiency.

Senior Web Graphics Designer / Visualizer at WebPercept India Pvt. Ltd. (2001-10 – 2005-06)

  • Designed and built multimedia projects for Bharat Petroleum, Siemens, Pantaloon Retail, TCS, and Airtel.
  • Produced corporate multimedia CD-ROM presentations, Flash microsites, and interactive product showcases with 3D modelling and voiceover.
  • Delivered the Deccan Odyssey template set, the Maruti Suzuki SWIFT launch (Flash ActionScript, Flash Comm Server), and the TCS Best Employer Award animated presentation.
  • Designed and built e-commerce shopping carts and web layouts for Larsen & Toubro, Inorbit Mall, and Asian Hospital.

Web Graphics / Multimedia Developer at Greysell Marketing Promotion Pvt. Ltd. (1999-09 – 2001-10)

  • Designed and built websites, landing pages, and digital marketing assets for clients including Jostars India and Viceroy Pens.
  • Built interactive multimedia presentations and animations in Macromedia Flash and Captivate; supported HTML/CSS/JS front-end work.
  • Designed promotional emailers, online ads, and marketing collateral for client campaigns.

CBT Developer / Flash Animator / Graphic Designer at Zee Interactive Learning Systems (Zee Telefilms) (1997-07 – 1999-09)

  • Designed and built interactive computer-based training modules for Physics, Mathematics, and Chemistry using Flash and ActionScript.
  • Created animations, interactive simulations, and storyboards to enhance the learning experience.

Education

Bachelor of Commerce – University of Mumbai (1995-12)

Advanced Diploma in Web Graphics & Multimedia Design – Edit Institute of Design and Graphic Arts (1996-12)

Skills

Senior DesignerBrandDigital & UI/UXArt DirectionRich Media & InteractiveGenAI-Augmented Production

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