Mukil Krishna
Performance Marketer & SEO Specialist
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About
Passionate Performance Marketer and SEO Specialist with hands-on experience managing paid advertising, search engine optimization, and marketing automation to accelerate business growth. Proven track record across healthcare, real estate, and retail sectors, executing thorough website audits, competitor research, and backlink strategies alongside high-converting Meta and Google Ads. Generated 230+ real estate leads and 71 direct healthcare conversions, while designing effective marketing funnels, optimizing acquisition costs, and implementing automated lead-nurturing workflows to maximize ROI.
Experience
Paid Media & Lead Generation Specialist at Sapthagiri Builders (Fortune City)
Real Estate
- Planned and executed targeted Meta Ads campaigns for the "Whitefield Plot" project, securing 232 high-quality leads via instant forms.
- Optimized ad performance, asset targeting, and landing page elements to achieve a total reach of over 59,400 unique users.
- Maintained strict budget efficiency, keeping cost per lead (CPL) at a highly competitive ₹31.17.
Search Engine Marketing Specialist at Tuition Masters Singapore
Education & E-Learning
- Built a structured Search campaign segmented by subject and academic level to capture high-intent student/parent leads and improve enquiry quality.
- Implemented conversion tracking and ran continuous keyword/bid optimization, reducing cost-per-lead and increasing conversions.
Performance Marketing Specialist at TheSuper30.ai
AI & Technology
- Managed Search campaigns achieving a 5.5%+ average CTR (vs. ~3–4% industry benchmark).
- Optimized a high-performing campaign driving 617 clicks from 11,250 impressions at a competitive ₹41 average CPC.
Performance Marketing & SEO Executive at Astra Super Speciality Hospital
Healthcare
- Managed a high-intent Google Ads Search campaign using a "Maximize Conversions" automated bidding strategy to capture urgent medical leads.
- Conducted targeted keyword research and competitor analysis to align campaigns with high-value search intent, generating 23 tracked on-site conversions and 71 direct phone calls.
- Monitored and optimized budgets continuously to favor high-value actions, reduce waste, and improve organic landing page visibility.
Social Media & Growth Marketing Strategist at Sivaram Tex Clothing Store
Retail / Fashion
- Managed end-to-end social media profiles, building a cohesive content and search visibility strategy to improve local brand discovery and audience interaction.
- Designed, launched, and monitored targeted Meta Ads campaigns focused on maximizing post engagement and driving physical customer footfall.
Education
Postgraduate Certification Program (PGCP) in Advanced Digital Marketing – Digital Academy 360 (2025-01 – 2026-12)
Bachelor of Commerce in E-Commerce – PSG College of Arts and Science
