Nikhil Kaushal

Strategic Market Research and Operations professional with 10+ years of experience managing global primary and secondary research projects across B2B and B2C markets. Proven expertise in leading multi-country research studies, engaging senior decision-makers including CXOs, VPs, Directors, and key business stakeholders, while delivering high-quality insights that drive business decisions. Experienced in end-to-end research operations, including project feasibility, respondent recruitment, fieldwork execution, survey validation, quality assurance, data analysis, and reporting.

Skilled in leveraging SQL, Excel, and business intelligence methodologies to transform research data into actionable insights and operational efficiencies. Recognized for operational leadership, client relationship management, process optimization, data quality excellence, and delivering reliable research outcomes under challenging timelines.

Team Leader – Operations - Gnosis Partners - Noida

(2018-10 - 2019-05)

• Led global primary and secondary research projects across multiple industries and geographies
• Managed recruitment of senior business executives and decision-makers for strategic research initiatives
• Designed project plans including audience targeting, quota allocation, feasibility assessment, and fieldwork execution
• Served as the primary client contact for project updates, scope changes, and operational escalations
• Utilized SQL for extracting, validating, and analyzing research and operational data to support project tracking and reporting
• Generated performance reports and operational dashboards using SQL queries and Excel-based analytics
• Conducted data quality audits to identify inconsistencies, duplicate records, and survey validation issues
• Developed analytical reports that enabled management to monitor project performance and improve operational efficiency
• Managed and mentored team members on research methodologies, reporting processes, and survey tools
• Prepared weekly and monthly business reports highlighting operational KPIs, productivity trends, and project status

Research Associate – Primary Research - Phronesis-Partners - Noida

(2014-10 - 2018-09)

• Executed large-scale global primary research studies involving senior executives across various industries
• Conducted secondary research to identify, verify, and recruit relevant participants aligned with study objectives
• Collected qualitative and quantitative insights supporting strategic consulting and market intelligence engagements
• Supported project planning, feasibility analysis, quota management, and respondent sourcing strategies
• Performed survey testing, logic validation, and pre-launch quality checks
• Ensured research deliverables met client-defined quality standards and project requirements
• Applied SQL queries to extract respondent and project data from databases for reporting and analysis
• Assisted in creating performance dashboards and operational reports for project management and leadership teams
• Conducted data cleansing, validation, and integrity checks to improve reporting accuracy
• Analyzed project metrics to identify trends, recruitment performance, and fieldwork effectiveness
• Trained and supported junior researchers on research methodologies, reporting practices, and operational processes
• Contributed to process improvement initiatives that enhanced project delivery efficiency

Research Associate – Primary Research - Exevo India

(2013-06 - 2014-09)

• Conducted B2B primary research interviews with industry professionals across Germany
• Gathered insights on market trends, business challenges, customer behavior, and industry developments
• Maintained high-quality respondent engagement while adhering to international research standards
• Managed respondent databases and maintained accurate research records
• Assisted in data compilation, analysis, and preparation of client-ready reports
• Performed data validation and quality checks to ensure reliability of research findings
• Supported reporting activities through SQL-based data extraction and Excel-driven analysis

MBA - Swami Vivekanand Subharti University Meerut

BA - Sam Higginbottom Institute of Agriculture, Technology & Sciences University

German Language Certification - German Language - Max Mueller Bhavan