Pavan Gokak

Computer Engineering graduate with hands-on experience in business development, market research, client outreach, and data-driven reporting, currently building practical expertise in SEO and digital marketing. Familiar with SEO fundamentals including keyword research, competitor and SERP analysis, on-page and off-page SEO, content optimization, and link-building concepts. Strong analytical foundation in Excel, Python, SQL, and Power BI, with good written and verbal communication skills.

Organized, detail-oriented, and eager to apply SEO knowledge to website content optimization, organic search performance, and SEO reporting while continuing to learn current SEO practices.

Business Development Intern at RPA Infotech Pvt. Ltd. (2025-09 – Present)

• Conduct market and competitor research to identify relevant prospects, industry trends, and new business opportunities.
• Execute LinkedIn and email outreach, including prospect research, personalized messaging, follow-ups, and maintaining outreach records.
• Manage prospect data, activity trackers, and reports using Excel and CRM systems, ensuring accurate and organized campaign information.
• Developed basic practical knowledge of SEO and link building, including keyword research, competitor analysis, backlink fundamentals, outreach concepts, and understanding how backlinks contribute to organic search visibility.

Business Analyst Intern at Unified Mentor (2025-06 – 2025-09)

• Built and maintained 3 Power BI dashboards (HR attrition, supply chain delays, finance KPIs) — data modeling, cleaning, and validation included — the same skill set used to build SEO and organic traffic dashboards.
• Set up repeatable data cleaning workflows in Python (Pandas, NumPy) to handle missing values, duplicates, and formatting issues — comparable to cleaning Search Console exports, keyword lists, or backlink reports.

B.E. in Computer Engineering – Savitribai Phule Pune University (2020 – 2024)