Pradeep Soni

I’m a performance-driven digital marketing professional with over 14 years of experience building and scaling marketing strategies across B2B, SaaS, and IT domains. With deep expertise in SEO, content marketing, paid media, and marketing automation, I’ve successfully led multi-channel campaigns that drive measurable business growth.

At Consagous

Technologies, I led the digital marketing roadmap for Grow.com—a SaaS BI platform—achieving a 400% increase in organic leads through a focused SEO and content strategy. My passion lies in aligning marketing execution with revenue goals, leveraging AI tools and data-driven insights to optimize every stage of the funnel.

In my recent role, I led the SEO and content strategy for grow a B2B SaaS platform offering BI and data analytics solutions. My primary focus was on scaling organic visibility and generating high-intent leads across the US and UK markets. We implemented a topic cluster-based SEO approach aligned with the buyer journey, optimized technical SEO elements, and developed industry-specific content assets such as blog series, whitepapers, and landing pages.

Within six months, this resulted in a 400%+ increase in organic leads and significant improvements in keyword rankings for competitive BI-related terms. This hands-on experience has sharpened my ability to align SEO and content efforts with revenue outcomes in B2B environments.

I have completed my MBA in Internet Marketing in 2009 only.