Prashant Dhumak
YouTube Optimization & Channel Management Professional
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About
YouTube Channel Management and Optimization professional with 7+ years of hands-on experience in YouTube operations, content publishing, YouTube SEO, audience growth and performance analytics. Currently responsible for managing 15+ Lokmat YouTube channels across diverse content categories, including Marathi, Hindi and English News, Entertainment, Women & Health, Devotional, Lifestyle and other digital verticals. Experienced in developing growth strategies, optimizing video metadata, tracking performance and managing end-to-end YouTube publishing operations.
Experience
Assistant YouTube Manager – Operations (Digital) - Lokmat Media Pvt. Ltd. - Worli, Mumbai
(2021-09)
- Manage and oversee the day-to-day operations of 15+ Lokmat YouTube channels across diverse content categories, including Marathi, Hindi and English News, Entertainment, Women & Health, Devotional, Lifestyle and other digital verticals.
- Own channel operations, content publishing, metadata optimization and day-to-day workflow coordination to maintain consistent and timely output.
- Develop and implement YouTube growth strategies focused on increasing video views, subscribers, audience reach and engagement.
- Analyze YouTube Analytics and channel performance metrics to identify content trends, optimization opportunities and areas for improvement.
- Optimize video titles, descriptions, tags and metadata to improve search visibility, discoverability and content performance.
- Monitor audience comments and feedback and use audience insights to support content and engagement optimization.
- Coordinate with internal teams to ensure smooth publishing, quality control and timely execution of YouTube content.
YouTube Executive - One Take Media Co. - Andheri, Mumbai
(2019-05 - 2021-08)
- Managed multiple YouTube channels across diverse content categories, including Kids, Movies, K-Pop/Music and Recipes.
- Independently handled the end-to-end YouTube content workflow, including video editing, thumbnail creation, metadata preparation, uploading, publishing and quality checks.
- Tracked channel performance and YouTube Analytics to identify opportunities for improving views, reach and audience engagement.
- Edited videos and created engaging thumbnails tailored to YouTube content and audience requirements.
- Coordinated with the MCN team for copyright management, content-related issues and resolution of channel concerns.
- Managed day-to-day channel operations and ensured timely publishing across multiple channels.
Video Editor & YouTube Operations - SD Entertainments - Andheri, Mumbai
(2017-03 - 2019-04)
- Managed end-to-end YouTube content operations, including video editing, thumbnail creation, metadata preparation, uploading and publishing.
- Independently handled the complete content workflow from video editing to final YouTube publication, ensuring quality and timely delivery.
- Handled YouTube copyright claims and disputes, including coordination and follow-up for copyright-related issues.
- Created engaging thumbnails and optimized video presentation according to YouTube audience and content requirements.
Wedding Video Editor - Key India Graphic Pvt. Ltd. - Bandra, Mumbai
(2016-01 - 2017-02)
- Edited wedding videos and highlights according to client requirements.
Film Restoration Artist - Reliance Media Works Limited - Airoli, Mumbai
(2009-04 - 2014-05)
- Worked in film restoration for 5 years, supporting restoration and enhancement of film content.
Education
SYBCom - Accounting & Finance - Priyadarshini Vidyamandir
FYBCom - Accounting & Finance - Priyadarshini Vidyamandir
HSC - Accounting & Finance - Dr. N.D. Naravane High School
SSC - Shree Ekveera High School
