Prateek Sathe
Assistant SEO Manager | Organic Growth Strategist
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About
Results-driven SEO professional with 7+ years of experience driving organic growth through Technical SEO, Content Strategy, On-Page Optimization, and E-commerce SEO. Proven expertise in scaling organic visibility, improving keyword rankings, and delivering measurable business outcomes for D2C, e-commerce, and service-based brands. Experienced in leading cross-functional SEO initiatives, managing agency partnerships, and leveraging data-driven insights to accelerate growth.
Strong understanding of AEO, GEO, structured data, and AI-driven search optimization.
Experience
Assistant Manager SEO - Bewakoof
(2024-02)
- Ranked 200+ high search volume apparel related keywords in the top 5 results by applying a refreshed footer content strategy with the help of AI content creation.
- Doubled the Overall Organic traffic by 118% in 2 years by implementing a bulk content strategy covering all the keyword universes for available categories.
- Scaled traffic from AI-powered search platforms by optimizing content for ChatGPT, Google AI Overviews, Perplexity, and other conversational search engines.
- Identified keyword gaps and competitive opportunities to drive category-level organic growth and search visibility.
- Led end-to-end SEO initiatives across technical SEO, content strategy, and experimentation to maximize organic growth and business impact.
Senior SEO Specialist - Blissclub
(2022-06 - 2024-01)
- Ranked 100+ highly competitive women's activewear-related keywords in the top 10 results in just 3 months by applying a long tail keywords targeting strategy.
- Improved ranking of 150+ business keywords from 0 rankings to Page 2-Page 3 on Google by implementing buyer intent & informational content strategy.
- Increased impressions in Google Search Console by nearly 700% in 3 months.
- Created content strategically with AI tools and ranked 20+ medium competitive keywords in the top 3 results.
SEO Analyst - Sampark Infoways
(2020-01 - 2022-06)
- Improved ranking of different sites from Page 4-Page 5 to Page 1 for 20+ high-competition keywords.
- Successfully increased impressions and clicks by nearly 2000% in a span of 6 months for IT-related keywords by targeting regional keywords and services.
- Created an E-commerce website from scratch and ranked many keywords and categories competing for high domain authority websites.
- Trained and mentored freshers for SEO best practices and produced desired results for the company.
Education
B.com - Vivekanand Mahavidyalaya, Raipur (2017)
12th Graduation - Sishu Niketan School, Raipur (2014)


