Prem Kumar

Motivated Digital Marketing Executive Intern with hands-on experience in SEO, blogging, Google Ads, social media marketing, Canva design, and AI-assisted ad creation. Skilled at creating engaging digital content, managing online campaigns, and improving brand visibility through data-driven digital marketing strategies. B.Tech graduate in Artificial Intelligence and Data Science, bringing analytical rigor to campaign planning and performance tracking.

Digital Marketing Executive Intern - Active Total Security System - Anna Nagar, Chennai

Duration: 3 Months

• Performed SEO optimization and keyword research to improve organic search visibility.
• Created and optimized blog content using WordPress to support content marketing goals.
• Assisted in Google Ads campaign management, from setup through performance monitoring.
• Managed website indexing and technical health using Google Search Console.
• Designed social media creatives using Canva for multi-platform campaigns.
• Scheduled and managed content publishing via Facebook Business Suite.
• Conducted competitor analysis and market research to inform campaign strategy.
• Created AI-generated video content using Grok AI to support ad creative production.
• Monitored keyword rankings and website performance using SEMrush and Diib.
• Supported lead generation and on-page SEO activities across client projects.

Bachelor of Technology - Artificial Intelligence & Data Science - Rajalakshmi Institute of Technology (2025)

Higher Secondary Certificate (HSC) - Government Higher Secondary School, Velliyur (2021)

SSLC - Government Higher Secondary School, Velliyur (2019)