Pritee More

I am an efficient and dedicated social media marketer with extensive experience in entertainment & brands. Proven ability to manage multiple projects while maintaining high quality and performance.

Senior Account Executive - The Small Big Ideas

(2025-04 - 2026-06)

• Led end-to-end creative and content execution for entertainment brands including SonyLIV, &TV, and ZEE5 Marathi, managing daily communication across digital platforms.
• Planned and executed social media campaigns around show launches, audience trends, topical moments, and marketing objectives.
• Managed integrated campaigns for Zydus Pharma’s Vaxiflu, including the award-winning “Flu Vaccine Liya Kya?” campaign and breast cancer awareness campaigns across digital and offline channels.
• Managed key campaign deliverables including influencer marketing, radio, print, brand films, website content, social media, and case studies.
• Handled creative communication for Dhan Dhoom around sporting events, tournaments, and real-time moments.
• Managed digital content and on-ground activations for KidZania, ensuring consistent online and offline communication.
• Managed complete campaign workflows from planning and execution to client coordination, approvals, and final delivery.
• Collaborated with strategy, copy, media, production, design, and development teams to deliver integrated campaigns.
• Managed multiple accounts simultaneously, ensuring timely delivery, creative quality, brand consistency, and client satisfaction.

Senior Account Executive (Business Partner) - The Womb

(2025-01 - 2025-04)

• Develop and maintain positive and productive relationships with clients.
• Working with non-media brands, including consumer and service brands.
• Analyzing and monitoring monthly social media reports and data.
• Collaborate on creative ideas for social media posts and promote them across platforms.
• Create content, monitor and analyze performance, and engage with users across multiple platforms.
• Manage communication with both internal and external teams.

Senior Account Executive - White Rivers Media

(2021-09 - 2024-08)

• Communicated with clients to understand their briefs and requirements, ensuring they were met effectively.
• Managed social media execution for brands like Zee Studios, Colors Marathi, T-Series, Tips and Balaji Motion Pictures. Also, managed movie campaigns and led regional movie campaigns for digital platforms, including Dharmaveer, Veer Savarkar and more.
• Developed and executed digital marketing strategies and plans. Also worked on content reports and campaign reports, analyzing social media data and providing insights.
• Oversaw digital platforms like Facebook, Instagram, Twitter, YouTube and others like Tenor, GIFs and Threads.
• Collaborated with internal and external teams, influencers and media teams, designers, editors, and vendors for content management.
• Handled on-ground activities, influencer activities, artist shoots, concept shoots, and events for launches and releases.

Account Executive - Little Monk Communication

(2021-01 - 2021-06)

• Develop and maintain positive and productive relationships with clients.
• Assist with movie campaigns and social media content creation.
• Collaborate on creative ideas for social media posts and promote them across platforms.
• Create content, monitor and analyze performance, and engage with users across multiple platforms.
• Manage communication with both internal and external teams.

Public Relation Executive - Blue Lotus Communication

(2019-02 - 2020-12)

• Developed and implemented strategies and plans for startup brands.
• Created presentations and reports on a weekly basis regarding PR data.
• Conducted research and analyzed client data to pitch relevant stories and media opportunities.
• Coordinated with the research and marketing departments to enhance media coverage.
• Built and maintained relationships with journalists and media outlets.

Public Relation Executive - Media One

(2017-03 - 2018-12)

• Conduct daily research on news coverage and online news.
• Maintain daily follow-up and positive working relationships with media members.
• Manage entertainment PR activities, including events and promotions.
• Organize media events such as press conferences, celebrity interactions, and promotional tours.
• Coordinate and communicate with the media regarding films and events.
• Interact with electronic, print, and digital media to promote movies and events.
• Build and maintain the reputation of clients while managing their projects with creativity and support.

Journalist Internship - Zee News

(2012-04 - 2012-06)

Masters - Communication & Journalism - S.K. Somiya College (2015-09)

Bachelors - Mass Media - Birla College Of Institute (2013-04)