
Professor Nerd
Digital Media Strategist | Creator Economy & Multimedia Communication
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About
Digital media and communication professional with hands-on experience in creator-led content ecosystems, audience engagement, multimedia storytelling, and platform-native communication strategies. Built and managed "Live with Prof Nerd," an independent multimedia platform generating 1.4M+ lifetime views, 29K+ watch hours, and 3.2K+ subscribers through long-form content, livestream interaction, Shorts strategy, and analytics-backed content execution since 2022. Experienced in YouTube SEO, audience retention systems, thumbnail packaging, livestream production, short-form storytelling, and digital audience behavior analysis.
Strong understanding of creator ecosystems, entertainment media, and engagement-driven communication within modern digital-first platforms.
Experience
Founder & Content Strategist at LIVE WITH PROFESSOR NERD (2022-02 – Present)
- Built and scaled a creator-led multimedia platform generating 1.4M+ lifetime views and 29K+ watch hours.
- Published 2,000+ long-form videos, livestreams, and short-form multimedia assets across entertainment-focused creator ecosystems.
- Managed YouTube SEO, thumbnail systems, content packaging, and audience engagement workflows.
- Produced informational Shorts surpassing 51K+ organic views through audience-focused storytelling and discoverability-focused execution.
- Developed practical expertise in retention strategy, audience behavior analysis, livestream communication, and creator-platform systems.
Public Relations Intern at COLLEGETIPS.IN (2023-06 – 2023-07)
- Supported youth-focused digital communication campaigns aimed at improving audience interaction and social media visibility.
- Assisted Instagram campaign rollouts and promotional content execution within Media & PR workflows.
- Earned "Diamond" contributor recognition for communication consistency, creativity, and campaign participation.
Lead Researcher at ESPORTS MEDIA & ECOSYSTEM STUDY (2022-06 – 2022-06)
- Conducted esports media research focused on livestream communication, creator ecosystems, and audience behavior patterns.
- Submitted weekly analytical reports tracking engagement trends, creator-led communication systems, and streaming interaction culture.
- Evaluated audience retention and interaction patterns across competitive gaming communities.
Education
Bachelor of Arts in Journalism & Mass Communication (BA BJMC) – AMITY UNIVERSITY, NOIDA (2021 – 2026)
CBSE Senior Secondary (Arts) – N.K. BAGRODIA PUBLIC SCHOOL, CBSE DELHI DWARKA (2021 – 2021)

