
Ranjan Kumar
Sales-BDM (FMCG)
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About
Dynamic and result-oriented Business Development Manager with 19 years of extensive experience in the FMCG sector across the UAE. Proven expertise in launching international brands (Organic, Vegan, Dry & Frozen) and managing multi-channel distributions including Modern Trade (Carrefour, Lulu, Spinneys, Choithram, al Maya, Union Co-Ops), HoReCa, and E-commerce. Adept at strategic planning, revenue growth, and team leadership.
Seeking to leverage global market expertise for a Senior Business Development or Regional Sales role in Singapore's competitive FMCG landscape.
Experience
Sales & Business Development Manager at Nature Farm Food & Beverages (2019-05 – Present)
Managing a diverse portfolio of international brands and in-house organic brands with end-to-end operations from international sourcing to local marketing.
- Managing a diverse portfolio of international brands (France, Poland, Italy, Greece, Turkey) and in-house organic brands.
- Successfully listed and managed products across Retail (MT, GT) and E-commerce channels.
- Leading end-to-end operations: From international sourcing and pricing to local BTL marketing and sampling.
- Responsible for departmental forecast, budget, and overall sales profitability.
Sales & Business Development Manager at Meliti General Trading LLC (2016-11 – 2019-04)
Developed business strategies for Organic & Herbal Tea and Cheese categories across the UAE with focus on supplier and customer relationships.
- Developed business strategies for Organic & Herbal Tea and Cheese categories across the UAE.
- Cultivated long-term relationships with key suppliers and customers through periodic business reviews.
- Managed stock, sales forecasting, and timely payment collections.
Sales Supervisor (UAE) at FOOD TECH TRADING LLC (2015-10 – 2016-10)
Managed Van Sales and General Trade teams for snack and nut brands with BDA negotiations and listings.
- Managed Van Sales and General Trade teams for snack and nut brands.
- Handled BDA (Business Development Agreement) negotiations and listings.
Key Account Team Leader at Best Food Company LLC (2011-12 – 2015-09)
Led Key Account team for major retailers managing merchandisers and sales promoters for premium chocolate brands.
- Led the Key Account team for major retailers: Carrefour, Lulu, Spinneys, and Union Coop.
- Managed a team of 7 Merchandisers and 2 Sales Promoters for premium chocolate brands.
Sales Supervisor at Al Tunkaya Trading L.L.C (2006-05 – 2011-11)
Managed Mahmood brand products across Dubai and Northern Emirates with international procurement involvement.
- Managed "Mahmood" brand products (Tea, Coffee, Rice) across Dubai and Northern Emirates.
- Assisted in international procurement of Rice from India.
Education
Bachelor of Arts – Delhi University