Ritu Soni
Results-driven MBA Marketing candidate with proven expertise in digital marketing, campaign management, and brand strategy
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About
Results-driven MBA Marketing candidate with proven expertise in digital marketing, campaign management, and brand strategy. Demonstrated success in executing SEO/SEM strategies, managing Meta Ads campaigns, and driving measurable growth in online visibility and lead generation. Skilled in leveraging data analytics to optimize marketing performance, with hands-on experience in social media management, content creation, and Google My Business optimization.
Experience
Digital Marketing Intern - Digiland Marketing Solutions - Hisar, India
(2025-06 - 2025-08)
- Managed social media accounts across Facebook, Instagram, and LinkedIn for 8+ clients, implementing content strategies that increased engagement rates by 35% and follower growth by 25%
- Planned and executed paid advertising campaigns using Meta Ads Manager, optimizing targeting parameters to increase website traffic by 40% and generate qualified leads
- Created 50+ marketing assets including social media graphics, promotional posters, and testimonial videos using Canva, maintaining brand consistency across all client touchpoints
- Created and optimized 15+ Google My Business listings, implementing local SEO best practices that improved local search rankings and increased customer inquiries by 30%
Class Placement Coordinator & Joint Coordinator – Campus Recruitment Training - Haryana School of Business - Hisar, India
(2024-08 - 2025-05)
- Coordinated placement activities for 100+ MBA students, serving as primary liaison between students, placement cell, and recruiting companies
- Managed student database and communication systems, ensuring timely notifications about recruitment opportunities and interview schedules
- Organized campus recruitment training sessions covering resume building, interview preparation, and professional development
- Facilitated mock interview sessions and provided personalized feedback to enhance student placement readiness
Education
Master of Business Administration (MBA) - Marketing Specialization - Haryana School of Business, Guru Jambheshwar University of Science&Technology (2026)
Bachelor of Arts (BA) - Fateh Chand College For Women (2024)
