Rutuja Mahale

MBA (Marketing) candidate with 2+ years of experience in e-commerce operations, CRM, and client relationship management. Proven track record in driving customer engagement, managing end-to-end sales operations, and delivering consumer insights through structured market research. Skilled in data-driven decision-making, cross-functional collaboration, and business development across retail and digital channels.

Sports Leader : E-commerce & CRM - Decathlon Sports India

(2021-08 - 2023-06)

• Built and managed client relationships across online and in-store channels, executing personalised CRM strategies that increased repeat customer engagement
• Managed end-to-end order lifecycle including placement, shipment tracking, returns, and refunds — reducing delivery turnaround time by 30%
• Led weekly and monthly business reviews, analysing sales funnels and presenting data-driven growth recommendations to senior stakeholders
• Collaborated with sales, logistics, and operations teams, improving project success rates by 10%
• Monitored P&L, stock flow, and order metrics citywide; analysed competitor activity and customer feedback to identify new market opportunities
• Resolved customer escalations and managed incident cases, ensuring timely closure and sustained client retention

Data Acquisition Intern - Kantar

(2025-05 - 2025-08)

• Executed structured primary market research via surveys, interviews, and digital platforms to support client insight generation
• Ensured data accuracy through rigorous quality checks and validation processes before client reporting
• Partnered with field operations teams to monitor real-time data flow and resolve discrepancies within timelines

MBA - Marketing - Dr. DY Patil Institute of Management, SPPU (2024-09 - 2026-05)

Bachelor of Management Studies - Nagindas Khandwala College, Mumbai University (2018-08 - 2021-06)