Sameer Kr Jha

Dynamic and highly motivated MBA Student with a specialization in Marketing and Operations with strong passion for sales and brand growth. Equipped with expertise in market research, customer behavior analysis and strategic planning. Hands on experience gained through internship demonstrating leadership analytical thinking and problem solving abilities.

Intern - PATNA DAIRY PROJECT (SUDHA) - Patna, Bihar

(2025-05 - 2025-07)

• Market Survey: Conducted an extensive primary market survey across retail outlets, institutions, and consumer touchpoints to understand customer preferences, buying behavior, and brand perception for Sudha dairy products.
• Competitor Analysis: Performed in-depth competitor analysis by benchmarking pricing, product assortment, promotional strategies, and distribution networks against key competitors to identify gaps and growth opportunities.
• Marketing Campaign: Assisted in planning and execution of marketing campaigns, contributing to promotional strategy design and evaluating campaign effectiveness through market feedback and outlet-level observations.
• Product Relaunch: Supported the product relaunch initiative by covering 325+ retail outlets, ensuring product availability, improving in-store visibility, and coordinating with retailers to strengthen market penetration.

Authorized Distributor of Eveready industries India Ltd. - LAXMI ENTERPRISES

(2017-02 - 2021-04)

• Worked as a commission-based Sales Generation, handling product sales with commission ranging from 7% to 15%.
• Identified and developed new customers and explored new market opportunities to expand sales reach.
• Managed prompt product delivery and ensured customer satisfaction through timely coordination.
• Took products on commission basis and independently handled sales, customer acquisition, and market expansion.
• Built and maintained strong relationships with retailers and local distributors.

Master of Business Administration - Marketing and Operations - Central University of Jharkhand, Ranchi (2024-07 - 2026-05)

Bachelor of Science - C M Science College, Darbhanga (2012-05 - 2016-04)