Sandeep Vellattuparambil

A result-driven sales and marketing professional specializing in expanding brand presence across international markets. Drawing on 14 years of industry experience, I specialize in Institutional and B2B sales. Throughout my career, I have driven growth and built strategic partnerships through key roles at Plant Lipids Pvt Ltd, Herbal Supplements (Arjuna Natural Pvt Ltd), Oriyon Natural Flavours, and Arya Vaidya Sala.

Sr. Manager – International Sales & Marketing at Herbal Supplement Pvt Ltd part of Arjuna Natural Pvt Ltd (2023-10 – 2023-10)

• Overseeing the international market for Spices, Oleoresin, Essential oil and Herbal extracts. (Europe, Middle East and India)
• Revamped the company website and brochures as part of marketing strategy.
• Analysed organisations current market reach and took measures to promote the visibility and ensured we capitalize on new opportunities.
• Onboarded a total of 18 new customers, contributing a substantial value of $1.25 million in the first year alone

Manager – International Sales & Marketing at Arya Vaidya Sala Kottakkal (2022-06 – 2023-03)

• Exploring new regions (majorly MEA, US & Canada) and identifying the right channel partner.
• Understanding the regulation of each country for import of Ayurveda products and accordingly plan to comply.
• Conducting the market study for each region and accordingly plan for product launch, promotion and marketing activities.
• Implementing country wise allocation of product pricing in coordination with the distributor.
• Overall supervision from receiving the order till it is reaching to the endconsumer.

Asst.Manager – International Sales & Marketing at Plant Lipids Private Limited (2019-03 – 2022-05)

• Majorly handling Middle East and Africa Region for Oleoresin and Essential oil market.
• Strategic planning and forecasting for achieving annual target of the region.
• Analysed trend and recommended necessary changes to the management which lead to 80% growth hike in volume and value in the first year itself.

Asst. Manager – Sales & Marketing at Oriyon Natural Flavours Private Ltd (2016-04 – 2019-02)

Majorly dealing with Spice Oleoresin & Essential oil

Sales Officer at Jupiter Leys Pvt Ltd (2014-06 – 2016-03)

Majorly dealing with Spice Oleoresin & Essential oil

Asst. Restaurant Manager at SWENSENS chain of Restaurants (2012-03 – 2013-03)

Food & Beverage Associate at RAMADA Group of Hotels (2008-10 – 2010-09)

MBA in Marketing – Stamford International University

Graduation in Hotel & Tourism management – A.K. Hafizka Institute

H.S.C – Vidhyavardhinis Vartak College

S.S.C – MEHS