Order Management, Customer Relationship Management
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With over 19 years of cross-industry experience across Manufacturing, E-commerce, and Shared Services, I bring a strong track record of driving customer experience excellence, improving order-to-delivery (O2D) cycles, and implementing digital process enhancements that elevate overall operational performance.
In my current role as Manager – CRM at Sigma Engineered Solutions, I lead the complete O2D cycle across micro-level SKU management, maintaining 98–99% On-Time-Response (OTR) by implementing ERP-driven workflows and process automation. I have successfully introduced analytical dashboards, streamlined communication frameworks, and strengthened cross-functional coordination between Sales, Manufacturing, and Logistics to improve stakeholder satisfaction and delivery efficiency.
Previously, I have contributed to global B2B operations while working on SAP-based order management, vendor coordination, campaign-driven order growth, and customer experience optimization for U.S.-based clients. My exposure to CRM operations within Dubai’s insurance sector (Gargash Insurance) has helped me understand UAE customer expectations, compliance requirements, and service-delivery standards.
Across all roles, my focus has remained consistent—building scalable processes, driving customer-centric operations, improving communication SLAs, and coaching teams for higher accountability and performance. I believe these strengths align well with the dynamic expectations of UAE organizations seeking leaders who can enhance customer experience, optimize order management, and support digital transformation.
With over 19 years of cross-industry experience across Manufacturing, E-commerce, and Shared Services, I bring a strong track record of driving customer experience excellence, improving order-to-delivery (O2D) cycles, and implementing digital process enhancements that elevate overall operational performance.
In my current role as Manager – CRM at Sigma Engineered Solutions, I lead the complete O2D cycle across micro-level SKU management, maintaining 98–99% On-Time-Response (OTR) by implementing ERP-driven workflows and process automation. I have successfully introduced analytical dashboards, streamlined communication frameworks, and strengthened cross-functional coordination between Sales, Manufacturing, and Logistics to improve stakeholder satisfaction and delivery efficiency.
Previously, I have contributed to global B2B operations while working on SAP-based order management, vendor coordination, campaign-driven order growth, and customer experience optimization for U.S.-based clients. My exposure to CRM operations within Dubai’s insurance sector (Gargash Insurance) has helped me understand UAE customer expectations, compliance requirements, and service-delivery standards.
Across all roles, my focus has remained consistent—building scalable processes, driving customer-centric operations, improving communication SLAs, and coaching teams for higher accountability and performance. I believe these strengths align well with the dynamic expectations of UAE organizations seeking leaders who can enhance customer experience, optimize order management, and support digital transformation.
