Shivangi Patel

Results-driven SEO Specialist with 5+ years of experience in optimizing websites for improved search engine visibility and increased organic traffic. Combines a strong foundation in Computer Engineering with digital marketing strategies, including AI-driven SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) techniques. Proven expertise in on-page and off-page SEO, technical optimization, AI-first content strategy, and data-driven performance improvements.

Adept at leading teams, managing content strategies, and delivering measurable business results.

Senior Search Engine Optimization Executive - Bestow

(2024-04)

• Lead 15+ end-to-end SEO clients and strategy, focusing on organic growth and search visibility
• Develop and implement AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) strategies to improve presence in AI-driven search results (e.g., ChatGPT, Google AI mode)
• Optimize content for AI-first search environments, including featured snippets and zero-click results
• Build and execute AI-powered content strategies, aligning with user intent and semantic search queries
• Design and manage AI-based workflows for keyword research, content generation, and performance tracking
• Conduct technical SEO audits and implement fixes to improve crawlability and indexing
• Collaborate with content, development, and marketing teams to scale digital growth initiatives
• Continuously monitor algorithm updates and adapt strategies for sustained ranking improvements

Senior Search Engine Optimization Executive - e intelligence - Vadodara, Gujarat, India

(2022-01 - 2023-11)

• Executed SEO campaigns for multiple clients across industries
• Conducted in-depth keyword research, competitor analysis, and search intent mapping
• Improved SERP rankings through on-page and off-page optimization strategies
• Monitored performance using SEO tools and analytics for data-driven decision making

Search Engine Optimization Executive - SearchMinds Private Limited - Vadodara, Gujarat, India

(2020-08 - 2021-12)

• Managed 20+ SEO clients and strategies including link building, content optimization, and technical audits
• Performed technical audits and resolved website issues affecting crawl and indexation
• Increased organic traffic through targeted, data-backed SEO campaigns

Jr. SEO Executive - Cosmetize - Vadodara, Gujarat, India

(2019-06 - 2020-07)

• Assisted in keyword research and SEO implementation across multiple site sections
• Supported off-page optimization and content updates for improved rankings
• Helped improve website rankings and overall search visibility

Bachelor of Engineering - Computer Engineering - Neotech Institute of Technology (2016 - 2019)

Diploma - Computer Engineering - Maharaja Sayajirao University of Baroda