Sky 247

Results-driven Digital Marketing Executive with 5+ years of experience in PPC advertising, SEO, social media marketing, and content strategy. Proven track record of increasing website traffic, optimizing ad spend, and driving conversions through data-driven digital campaigns. Skilled in Google Ads, Meta Ads, SEO optimization, Google Analytics, and social media growth. Passionate about leveraging digital strategies to enhance brand awareness and lead generation.

Digital Marketing Executive at BM2K Global Enterprises Pvt. Ltd. (2024-02 – Present)

Serve as Digital Marketing Executive for a USA-based real estate client, Ashford Communities.

• Managed and optimized Google Ads, Meta Ads, and TikTok campaigns, leading to a 40% increase in conversions.
• Developed and executed SEO strategies, resulting in a 20% boost in organic traffic.
• Analyzed campaign performance data and provided insights to improve ad spending efficiency.
• Created engaging digital content for social media, blogs, and landing pages.
• Led A/B testing and audience segmentation to enhance engagement and reduce cost-per-click (CPC).
• Generated regular performance reports on key performance indicators (KPIs) and delivered data-driven recommendations for continuous improvement.

Digital Marketing Executive at Hostkro (2022-11 – 2023-12)

Worked as a freelance digital marketing executive for Hostkro.

• Managed SEO, PPC, Google Ads, and Meta Ads campaigns, improving search rankings and ad performance.
• Developed and executed content strategies that increased organic reach and lead generation.
• Managed website administration and ongoing optimization.

Digital Marketing Promoter at Apex Digital (2021-10 – 2022-11)

• Developed and executed social media campaigns using Meta Ads, increasing engagement by 30%.
• Conducted social media analytics and reported on campaign performance to clients.
• Created and curated content for multiple social media platforms, resulting in a 25% increase in followers.
• Managed community interactions and responded to customer inquiries and comments.
• Managed social media accounts and developed content calendars for clients.
• Prepared weekly reports tracking marketing campaign growth and success rates.
• Monitored social media platforms for trending news, ideas, and audience feedback.

Junior Digital Marketing Intern at Digital Mantra (2019-09 – 2021-08)

• Implemented SEO strategies that boosted website traffic by 20%.
• Worked with Google Analytics and managed WordPress websites.
• Optimized landing pages and calls-to-action (CTAs) to increase lead conversion rates.
• Learned and applied Google Ads and Meta Ads campaign management.

Diploma in Marketing and Advertisement in Digital Marketing – Digital Mantra (2019-12)

Bachelor of Arts – University of Lucknow (2019-04)

Senior Secondary School – Kendriya Vidyalaya (2016-03)