Growth & Digital Marketing [Multi-Brand Portfolio] at Towards AGI (2025-10 – Present)
Owned marketing and digital growth across 4 brands and websites, spanning SEO, content, newsletters, paid marketing, demand generation, analytics and sales support.
- Generated 10+ high-value inbound leads in 3 months through SEO and growth strategy for a niche B2B SaaS insurance website, earning strong organic visibility and mentions across AI-generated search experiences.
- Generated 30+ qualified leads in the data management industry through a multi-channel acquisition strategy combining SEO, content marketing, newsletter campaigns, and outbound outreach, including prospects from global organizations such as Mercedes-Benz, PwC, and Amazon.
- Developed unconventional growth strategies across 3 B2B newsletters, consistently achieving 30%, 35% and 45% open rates, respectively, with 2.5-5% CTRs sustained over 12 months.
- Generated 947K+ Google Search impressions and 600+ organic clicks within 6 months in the highly competitive data management space through targeted SEO and content strategy.
- Generated 50+ sign-ups from a £300 LinkedIn campaign promoting a Generative AI ranking initiative, reaching 30K+ members and achieving 33% engagement in a highly competitive market.
- Managed cross-functional marketing operations by coordinating developers, freelancers, consultants, and internal stakeholders across multiple projects and brands.
- Supported sales conversations, prospect qualification, and solution discovery efforts to strengthen marketing and sales alignment.
Founding Member and Growth Marketer at ZeroAdo (2023-02 – 2025-01)
- Developed and executed SEO and content strategies across client websites, combining keyword research, technical SEO, content optimization and link building to improve organic visibility and qualified traffic.
- Built a data-driven content strategy for a real-estate client that increased organic traffic by 60%, using keyword research, search intent and competitive analysis to identify high-value growth opportunities.
- Created high-intent SEO content targeting commercial search opportunities, with multiple pieces continuing to rank among the site's top organic pages and driving 1,300+ monthly visits.
- Audited client websites and identified 50+ technical SEO issues, coordinating implementation of fixes to improve crawling, indexing and overall search performance.
- Led and trained cross-functional teams and external consultants across SEO, CRO, content and digital marketing.
Content Marketing at Chat360 (2022-06 – 2023-02)
Supported early-stage marketing growth initiatives by contributing to content strategy, landing page optimization, product positioning, account-based marketing, and conversion-focused campaigns.
- Led content and landing-page development during the company's startup stage, contributing to UI/UX, CRO and page optimization to improve user experience and conversion.
- Developed pitch decks and case studies for ABM campaigns, contributing to the conversion of 2 high-value clients.
- Coordinated content, SEO, and marketing projects with internal stakeholders, freelancers, and consultants while managing and mentoring interns.
SEO Brand Content Marketer at MyOperator (2021-03 – 2022-06)
- Managed SEO, content curation and digital acquisition initiatives across multiple projects, improving organic visibility, website performance and audience engagement.
- Created and optimized Google Ads landing pages, contributing to a 5% increase in lead acquisition.
- Secured 10 high-quality backlinks from DR 50+ websites within 2 months, strengthening domain authority and organic search visibility.
Marketing Internships at Pro-Corporate League & Red-Dash Media (2020-06 – 2021-03)
- Managed paid marketing initiatives for a corporate sports events company, helping drive 100+ participants across adult and child categories for a badminton tournament.
- Worked as a Content Creator & Copywriter at a digital marketing agency, developing SEO content and marketing copy for FMCG and D2C brands including Momo King and Stryder, as well as content for the Indian Army.
Marketing Consultant at 10xConsultant (2025-01 – 2025-10)
- Led a 3-month SEO and email marketing strategy for a consultant-focused course business, generating 3 paid sign-ups worth £2,997 through organic search.
Marketing Consultant at VAG Projects Pvt. Ltd (2025-01 – 2025-10)
- Developed and executed an account-based marketing strategy, generating 4 high-quality prospects, including a prospect from BlackRock.
Marketing Consultant at SazUp (2025-01 – 2025-10)
- Led local SEO and organic social media marketing, generating a 12.1% CTR, 500+ clicks and 60 call-based bookings within 3 months.
- Improved local search visibility, helping the business rank for high-intent keywords including "near me" searches.
