Thisari Hansika

Results-driven Social Media Marketing Executive with experience boosting brand engagement and audience growth through strategic content planning and campaign execution. Skilled in Meta ads, WhatsApp and Mailchimp campaigns, and creating data-driven, engaging content across platforms. Experienced in leveraging trends and influencer marketing to meet business goals.

Social Media Marketing Executive - Lanka Property Web - Bagatalle rd, Colombo 3

(2024-06-24)

• Planned and executed social media strategies to grow organic reach and engagement
• Managed monthly content calendars across major social media platforms.
• Conducted trend, competitor, and audience research to optimise content.
• Coordinated end-to-end content production with creative teams.
• Supported corporate event planning and supplier coordination(Lanka Property Show 2025)
• Increased social media followers across multiple platforms through organic content and engagement strategies.
• Collaborated with influencers to increase brand visibility and audience reach.
• Executed weekly WhatsApp marketing campaigns and email marketing campaigns
• Create and manage Meta ad campaigns.
• Used Meta Business Suite, Mailchimp, Canva, and analytics tools to improve lead conversion and reporting.

Marketing Executive - AG International - Braybrooke Pl, Colombo 2

(2023-01-12 - 2024-06-15)

• Drove digital transformation using CRM and automation tools
• Executed targeted digital campaigns to increase engagement and conversions.
• Led successful product launches to enhance brand visibility.
• Coordinated cross-functional teams to align marketing and sales goals.

Bachelor of Arts (Special) - Performing Arts - University of Colombo (2018-01 - 2022-12)

Digital Marketing Mastery Program - Digital Marketing - Asia Pacific Institute of Digital Marketing (APIDM) (2024-01 - 2025-12)

National Diploma - Counselling and Psychology - Sri Lanka Foundation Institute (2020-01 - 2021-12)