Vinay Yadav

Senior Software Engineer with 5+ years of experience developing HubSpot CMS, HubSpot CRM, WordPress, and front-end solutions for B2B websites and marketing platforms. Experienced in custom HubSpot themes, HubL, HubDB dynamic pages, custom modules, forms, workflows, CRM automation, third-party integrations, and API integrations. Built a HubSpot theme from scratch and published it on the HubSpot Marketplace.

Strong background in responsive HTML, CSS, JavaScript, jQuery, Bootstrap, PHP, SEO best practices, and performance optimization.

Senior Software Engineer at The Higher Pitch Digital Consulting Private Limited (2025-10 – Present)

• Lead HubSpot CMS and CRM development, including custom themes, modules, HubDB-driven pages, forms, workflows, and automation assets.
• Created a custom HubSpot theme from scratch, published it on the HubSpot Marketplace, and used it to develop client websites.
• Build CRM automation and API integrations to improve lead capture, data synchronization, and marketing-to-sales handoffs.
• Develop reusable HubSpot and WordPress components using HTML, CSS, JavaScript, HubL, and PHP.
• Review code, troubleshoot production issues, and improve performance, responsiveness, SEO structure, and browser compatibility.

Software Engineer at The Higher Pitch Digital Consulting Private Limited (2023-10 – 2025-09)

• Developed and customized HubSpot CMS websites using templates, custom modules, HubL, HubDB, landing pages, forms, CTAs, and email templates.
• Integrated third-party tools and REST APIs with HubSpot and WordPress to automate workflows and improve data consistency.
• Delivered WordPress theme customization and WooCommerce enhancements using Blocksy, Astra Pro, DIVI, Avada, Gutenberg, PHP, HTML, CSS, and JavaScript.
• Improved website speed and maintainability through code refactoring, reusable modules, optimized assets, and front-end performance fixes.
• Supported CRM setup, pipeline updates, lead forms, workflow automation, and campaign assets.

Associate Software Engineer at The Higher Pitch Digital Consulting Private Limited (2021-10 – 2023-09)

• Built responsive HubSpot and WordPress pages from design requirements using HTML5, CSS3, Bootstrap, JavaScript, jQuery, HubL, and PHP.
• Created and maintained landing pages, custom modules, forms, newsletters, and campaign pages for lead generation.
• Performed CMS updates, plugin and theme configuration, security updates, backups, QA testing, and browser/device compatibility checks.
• Assisted with API integration tasks, data mapping, workflow testing, and debugging for HubSpot CRM and WordPress projects.

Software Engineering Intern at The Higher Pitch Digital Consulting Private Limited (2021-04 – 2021-09)

• Customized and maintained HubSpot CMS templates, modules, pages, forms, and CTAs under senior developer guidance.
• Supported WordPress website updates, responsive page fixes, content changes, SEO updates, and QA validation.
• Learned HubSpot CMS development practices, CRM basics, Git workflows, and front-end implementation standards.

Master of Computer Applications in Computer Applications – JSS Academy of Technical Education, Noida (2018 – 2021)

Bachelor of Computer Applications in Computer Applications – Deen Dayal Upadhyay Gorakhpur University (2015 – 2018)