Graphic Designer at 1Slick Technologies (2025-11 – Present)
Designed and delivered high quality visual assets including posters, banners, social media creatives, and marketing materials. Developed brand identity elements and created promotional visuals to enhance brand visibility and customer engagement.
- Designed and delivered high quality visual assets including posters, banners, social media creatives, and marketing materials
- Developed brand identity elements such as logos, typography, color palettes, and brand guidelines
- Created promotional and product design visuals to enhance brand visibility and customer engagement
- Collaborated with marketing and content teams to produce creative campaigns aligned with business goals
- Ensured consistency across all design outputs while maintaining modern design trends and aesthetics
- Handled multiple projects simultaneously, meeting tight deadlines with high attention to detail
- Worked on end-to-end design processes, from concept development and ideation to final execution and delivery
- Designed engaging visuals for social media platforms
- Applied strong knowledge of color theory, typography, and layout principles to create visually appealing and effective designs
- Adapted designs based on client feedback and evolving requirements to ensure satisfaction and project success
- Ensured all creative were optimized for different platforms, including web, mobile, and print formats
- Stayed updated with current design trends and tools to continuously improve creative output
- Increased social media engagement by 55% through visually appealing creatives
- Delivered 15+ design projects within deadlines
- Improved brand consistency across multiple campaigns/platforms
- Conceptualized and executed creative design solutions for digital and print media, aligning with brand strategy and marketing goals
- Used tools like Adobe Photoshop, Illustrator and Canva to produce high-quality creative efficiently
- Ensured proper file formats, resolutions, and specifications for both digital and print media production
- Assisted in developing marketing campaign concepts, contributing creative ideas during brainstorming sessions
- Optimized design for multiple platforms (Instagram, Facebook, websites, print media) ensuring responsiveness and quality
- Created reusable design templates to speed up production workflow
- Maintained organized asset libraries for efficient team collaborations
- Designed ad creatives that improved campaign CTR and conversions
UI/UX Designer at Digitrio Info Solutions Pvt.ltd (2024-10 – 2025-11)
Designed user-friendly interface for real-time web and mobile applications. Conducted user research, created wireframes, prototypes, and high-fidelity UI designs. Performed usability testing and A/B testing to improve user experience.
- Designed user-friendly interface for real-time web and mobile applications
- Conducted user research to understand user behavior, pain points, and expectations
- Created wireframes, prototypes, and high-fidelity UI designs using industry tools
- Collaborated closely with clients to gather requirements and translate them into effective design solutions
- Performed usability testing to improve user experience and optimize product performance
- Conducted A/B testing to evaluate design variations and improve user engagement
- Worked with developers to ensure accurate implementation of UI designs
- Improved user journeys and interaction flows, enhancing overall usability and satisfaction
- Applied GDS design principles to ensure pages are simple, accessible, and centered around user need
- Followed approved templates, content patterns, and tone-of-voice guidelines to maintain consistency across digital platforms
- Built interactive prototypes to demonstrate design concepts and user interactions before developments
- Applied information architecture principles to organize content effectively for better navigation and usability
- Created and maintained design systems and reusable components to ensure scalability and consistency across projects
- Improved user experience by optimizing navigation flows, accessibility, and responsive designs across devices
- Ensured designs followed modern UI trends and accessibility standards for better inclusivity
- Iteratively refined designs based on feedback, analytics, and usability insights to enhance overall product performance
- Increased user engagement by improving UI flows and reducing friction in user journeys
- Reduced bounce rate by enhancing usability and visual hierarchy
- Used tools like Figma, Framer, Pixso, Miro, Adobe XD, Fig jam, and Midjourney to produce high-quality creative efficiently
