Ian Weche
Visual Designer
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About
With over a decade of experience, I am a highly accomplished Visual Designer. My passion lies in crafting visually stunning and functional designs across diverse platforms, from print to digital. I bring a keen eye for detail and a deep understanding of design principles, consistently transforming innovative ideas into tangible results.
My comprehensive portfolio showcases expertise across branding, packaging, web, and mobile design. I am a creative problem-solver, driven by a commitment to exceed expectations and deliver measurable impact. I am eager to leverage my advanced design skills to drive organizational success and push creative boundaries, ensuring your projects not only look exceptional but also achieve their strategic goals.
Experience
Product Designer & Analyst at Finsprint Limited (2023 – Present)
- Designed system interfaces that increased user interactions and gained trust with revenue collection products, ranging from healthcare to government services systems. Achieved a 15-30% increase in user engagement and revenue collections through effective UI/UX design and user research.
Creative Designer at Brand Magma (2022 – 2023)
- Developed social media content, including audio-visual materials, for Royal Tulip by Canaan Hotel, promoting their services effectively. Contributed to a significant 10-15% increase in hotel engagement and bookings over the year through compelling creative content.
Art Director at Silverstain Ltd (2021 – 2022)
- Led the design of the SouthFitness mobile app, successfully transitioning a manual fitness system to a digital platform. Significantly increased member and team onboarding from various organizations by providing an intuitive and accessible digital solution.
Lead Creative Designer at Food and Agriculture Organisation of the United Nations (2017-06 – 2019-09)
- Led the development and execution of the 6th Agritec conference, the first of its kind in Kenya, which achieved significant success. Managed all creative aspects of the conference, ensuring impactful visual communication and a seamless attendee experience.
Creative Assistant at Freelance Mobisoft Technologies (2017 – 2019)
- Provided creative support for various projects, contributing to the development of visual assets and marketing materials. Assisted in the execution of design concepts, ensuring adherence to project specifications and brand guidelines. Gained valuable experience in a fast-paced freelance environment, enhancing adaptability and problem-solving skills.
Designer at Skeme Advertising Group Ltd (2014 – 2016)
- Collaborated with creative teams to conceptualize and produce visually appealing advertisements across various media for Safaricom, focusing on internal branding to boost team motivation. Successfully designed and implemented visual campaigns that enhanced employee engagement and fostered a positive internal culture.
Education
Bachelor of Arts in Fine Arts – Kenyatta University (2010 – 2014)
Certificate in Fine Arts – Creative Arts College (2010-02 – 2010-07)