Kevin Matandi

Marketing Professional

Talent

Nairobi, Nairobi AreaMember since 13 April 2023

Hire this person

Send a job offer directly to this candidate

About

Hi there! My name is Kevin Matandi and I am a marketing manager with a proven track record of developing and executing successful marketing strategies within the airline and travel industry. With over 7 years of experience in marketing and management, I have a deep understanding of the industry and the unique challenges and opportunities it presents.

As a marketing manager at Kenya Airways in Juba, South Sudan, I led the development and execution of marketing initiatives to increase brand awareness and drive revenue growth in the Juba market. I conducted market research and analysis to gain insights into customer needs and preferences and used this information to inform marketing campaigns and initiatives. I am skilled in digital marketing and social media and have a strong understanding of budgeting and financial management.

Throughout my career, I have honed my skills in strategic thinking, team management, communication, and attention to detail. I have a track record of delivering successful marketing campaigns and initiatives that meet or exceed business objectives.

I'm currently seeking new opportunities in marketing, and I'm eager to bring my skills and experience to a new role. I'm particularly interested in Marketing roles and I'm available to start immediately.

Experience

January 2020 – March 2023

Marketing Manager – Kenya Airways

Developing and executing marketing strategies to increase brand awareness and drive revenue growth in the Juba market.
Conducting market research and analysis to gain insights into customer needs and preferences in Juba, and using this information to inform marketing initiatives.
Collaborating with other departments such as sales and operations to ensure consistent messaging and brand representation across all touchpoints.
Creating and managing marketing budgets to ensure efficient use of resources and the delivery of measurable results.
Building and maintaining relationships with key stakeholders, including travel agents, corporate clients, and government officials, to support the growth of Kenya Airways in Juba.
Planning and executing promotional campaigns, including advertising, email marketing, social media, and events, to attract new customers and retain existing ones.
Monitoring and analyzing marketing performance metrics such as website traffic, social media engagement, and sales data, to measure the effectiveness of marketing initiatives and identify areas for improvement.
Leading and managing a team of marketing professionals, including hiring, training, and performance management, to ensure the delivery of high-quality work.
I have extensive experience in marketing and management, including several years working in the airline and travel industry. I have also worked on successful marketing campaigns in the past and have a strong track record of driving revenue growth. In addition, I have a deep understanding of the Juba market and its unique challenges and opportunities, and I have expertise in digital marketing and social media. I am a skilled communicator and leader, and I am highly detail-oriented, which enables me to deliver high-quality work and exceed expectations.

January 2016 – December 2019

Marketing Executive – Air Mauritius

Developing and executing marketing strategies to increase brand awareness and drive revenue growth for Air Mauritius in the Mauritius market.
Conducting market research and analysis to gain insights into customer needs and preferences in Mauritius, and using this information to inform marketing initiatives.
Collaborating with other departments such as sales and operations to ensure consistent messaging and brand representation across all touchpoints.
Creating and managing marketing budgets to ensure efficient use of resources and the delivery of measurable results.
Planning and executing promotional campaigns, including advertising, email marketing, social media, and events, to attract new customers and retain existing ones.
Monitoring and analyzing marketing performance metrics such as website traffic, social media engagement, and sales data, to measure the effectiveness of marketing initiatives and identify areas for improvement.
Supporting the development of Air Mauritius' loyalty program and managing customer relationship management initiatives to improve customer retention.
Coordinating with external partners such as advertising agencies and media outlets to execute marketing initiatives and campaigns.
Preparing marketing reports and presentations for senior management.
I have extensive experience in marketing, particularly within the airline and travel industry, having worked in various marketing roles for over 5 years. I have a proven track record of delivering successful marketing campaigns and driving revenue growth for my previous employers.