Zemar Akoko
Communications Professional - Social Media Manager
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About
A highly analytical, service and result oriented communications professional with significant knowledge, skills and experience. I am keen-to-detail in handling every assignment to ensure reliability, accountability and maximum productivity. I am seeking a position in editing, video or audio, social media account management, in these positions will allow me to fully utilize my knowledge, experience and skills to support the organization in functioning effectively whilst adhering to correct procedures and customer service guidelines.
Experience
Social Media and Marketing Manager at KenyanNurse Consultancy Ltd (2024-03 – Present)
- Build and maintain strong relationships with clients, media contacts, and stakeholders, ensuring repeat business and positive brand perception.
- Addressed and resolved client concerns efficiently to safeguard company reputation and customer satisfaction.
- Represented the company professionally at networking sessions, media briefings, and industry events.
- Coordinated with PR, creative, and marketing teams to relay client feedback, track project timelines, and deliver seamless campaign execution.
- Supported planning and execution of press conferences, product launches, and other PR events; distributed press releases and marketing materials.
- Overseeing new marketing initiatives i.e. posting new products on different social media platforms.
- Engaging with clients via social media i.e. via Instagram Dms, Facebook Massager, tweets, Tiktok inbox
- Boost a company's profile on all active social platforms
- Strategizing content and campaigns to drive engagement on social media
- Posting and monitoring social media platforms
- Coming up with daily content I.e. videos for Tiktok, Instagram Reels, and Facebook Reels.
- Come up with digital campaigns of new products.
- Create Video concepts that will be used for advertising.
- Creating short videos for YouTube shorts and making Videos for YouTube audience.
Social Media and Marketing Manager at KenyanNurse Consultancy Ltd (2024-03 – Present)
- Facebook: Grew followers from 5,000 to 83,000 with consistent DM and comment engagement.
- Instagram: Expanded from 700 to 7,100 followers, maintaining active user interactions.
- TikTok: Increased community from 3,000 to 70,000 followers, driving high engagement and reach.
- X (Twitter): Built a thriving community from 700 to 12,000 followers.
- YouTube: Boosted subscribers from 10 to 203, introducing regular shorts and long-form videos.
- Spearheaded nationwide digital campaigns that significantly increased lead generation and brand visibility, including the successful ReMar NCLEX in-person training tour across Kenyan universities (Kenyatta University, Uzima, Kabarak University, Outspan, KeMU Nyeri & KeMU Mombasa, Kisii University).
- Created high-performing promotional videos, posters, and voice-overs for ReMar NCLEX promotions.
- Led TV and radio promotions to showcase KenyanNurse services and highlight overseas opportunities for nurses, boosting national brand recognition and recruitment.
Social Media and Communications Officer at Trendy Kenya Solutions (2022-02 – 2024-02)
- Overseeing new marketing initiatives i.e. posting new products on different social media platforms.
- Engaging with clients via social media.
- Boost a company's profile on all active social platforms.
- Strategizing content and campaigns to drive engagement on social media.
- Posting and monitoring social media platforms.
- Served as the first point of contact for clients via phone, email, WhatsApp, and social media, providing accurate information on PR services and resolving inquiries/complaints promptly.
- Built and maintained strong relationships with clients, media contacts, and stakeholders, ensuring repeat business and positive brand perception.
- Coordinated with PR, creative, and marketing teams to relay client feedback, track project timelines, and deliver seamless campaign execution.
- Supported planning and execution of press conferences, product launches, and other PR events; distributed press releases and marketing materials.
- Addressed and resolved client concerns efficiently to safeguard company reputation and customer satisfaction.
- Maintained up-to-date client and media databases and prepared periodic service and satisfaction reports, including follow-ups on billing where necessary.
Social Media & Customer Service Officer at Little Saint Thrift (2021-03 – 2022-03)
- Overseeing new marketing initiatives i.e. posting new products on different social media platforms.
- Engaging with customers over social media to inquire about their shopping experience
- Embracing paid promotions via Instagram and Facebook
- Managing the sales of assigned existing clients
- Introducing new product developments to current and prospective client
- Providing feedback on the efficiency of the client service process
- Providing information to new clients so as to bring in more sales
- Ensuring maximum brand exposure on the displays in various outlets
- Served as the first point of contact for clients via phone, email, WhatsApp, and social media, providing accurate information on PR services and resolving inquiries/complaints promptly.
- Built and maintained strong relationships with clients, media contacts, and stakeholders, ensuring repeat business and positive brand perception.
- Coordinated with PR, creative, and marketing teams to relay client feedback, track project timelines, and deliver seamless campaign execution.
- Supported planning and execution of press conferences, product launches, and other PR events; distributed press releases and marketing materials.
- Addressed and resolved client concerns efficiently to safeguard company reputation and customer satisfaction.
- Maintained up-to-date client and media databases and prepared periodic service and satisfaction reports, including follow-ups on billing where necessary.
Customer Service Officer at Kenya Literature Bureau (2020-01 – 2021-03)
Position: Customer Service (communications office)
- Media monitoring
- Monitoring and updating social media sites
- Directing calls from the communications office to other required offices
- Planning organization's functions and events
- Photography
- Event planning and execution
Journalism intern; Field journalist and social media assistant at Dala FM Limited (2019-09 – 2019-11)
- Preparing interview questions
- Recruit and/or interview subjects
- Maintain accurate records of interviews,safeguarding the confidentiality of subjects,as necessary
- Request or acquire equipment or supplies necessary for flied work
- Preparing progress reports
- Prepare other articles,posting articles on social media
- Travel to field sites to collect and record data /or samples as appropriate to the flied work
- Reviewing and editing videos or audio obtained from the flied
Customer service at Black Berry Enterprises (2016-01 – 2017-05)
- overseeing new marketing initiatives
- Managing the sales of assigned existing clients
- Introducing new product developments to current and prospective client
- Client service – attending to their every need
- Providing feedback on the efficiency of the client service process
- Providing information to new clients so as to bring in more sales
- Ensuring maximum brand exposure on the displays in various outlets
Education
Diploma in Journalism and Public Relations – Multimedia University of Kenya (2017-04 – 2019-12)
Kenya Certificate of Secondary Education – Miwani Secondary School Academy (2012 – 2015)
Kenya Certificate of Primary Education – Golden Elites Premier School (2007 – 2011)