Nelly Chini

I'm a highly experienced pharmaceutical product specialist with a proven track record of success in launching innovative and breakthrough products that transform patients' lives. With over 10 years of experience at Novartis, I spearheaded the successful launch of a multiple sclerosis (MS), Alzheimer, Wet AMD and others drug that achieved record-breaking results During the product launch, I led the development of the go-to-market strategy, designed effective marketing and promotional materials, and collaborated with cross-functional teams to ensure seamless execution. Through these efforts, the product gained 35% market share in the year of its introduction, reaching $12M in sales and still leading the market after 10 years of launch, despite the introduction of many competing drugs. I'm well-versed in all aspects of pharmaceutical product development, from early-stage research to regulatory approval, and have expertise in drug positioning, market analysis, and product lifecycle management. I'm also skilled in developing and implementing effective sales and marketing strategies that drive product adoption and growth.