J P

I am a Digital Creative and all-round Digital Marketing professional with a data-driven approach and an academic background in Content Creation and Digital Media Management. I combine technical know-how with creativity and a strong sense for branding, developing performance-oriented strategies that leverage trends purposefully and deliver measurable results.

Digital Marketing Executive - FRANK SALT REAL ESTATE

(2025-01)

• Planned and managed Meta and Google Ads campaigns, monitoring performance with Google Analytics, Cloudflare, and SEMrush.
• Created SEO content, landing pages, and visual assets to support lead generation and conversion.
• Built sustainable client and partner relationships to drive long-term growth.
• Analyzed market trends and drove innovation through the implementation of AI tools.

Digital Marketing & Operations Manager - UNICHAMP

(2019-01 - 2025-01)

• Reported directly to the CEO and served as the central interface between clients and freelancers.
• Implemented operational measures to optimize processes and improve workflows.
• Led and coordinated freelancers and ensured smooth client communication.
• Managed community management and maintained close relationships with relevant stakeholders.
• Optimized landing pages and created SEO-optimized copy to increase conversion rates.
• Managed social media channels and executed advertising campaigns on Meta and Google.

Social Media Manager - MIETGURU

(2020-01 - 2022-01)

• Managed Meta channels to increase brand awareness.
• Built and continuously developed an Instagram community.
• Optimized landing pages to boost engagement and lead generation.
• Created target-audience-oriented organic content.
• Managed community management and encouraged active interaction.

Mastering Digital Marketing in an AI World - London Business School (2024-01 - 2024-12)

Content Production & Digital Media Management - FH Wien der WKW (2016-01 - 2019-12)