Joseph Zammit

A versatile, hands-on Senior Visual & Systems Designer with 20 years of experience driving product evolution, digital platforms, and marketing campaigns. I bridge the gap between technical UX/UI architecture and high-end graphic design, ensuring that digital products look flawless, maintain brand integrity, and convert seamlessly. With over two decades in the industry, I operate comfortably as both a strategic leader and an individual contributor—defining high-level creative direction while staying close to the execution. 20 Years of Design Expertise: Deep industry knowledge spanning the evolution of digital products, platforms, and cross-channel campaigns.

UX/UI & Product Design: End-to-end product design, wireframing, high-fidelity prototyping, analytics-led iteration, and data-driven UX research.

Graphic & Brand Systems: Component-driven UI libraries, advanced typography, structural layout, motion graphics, and cross-channel visual identity.

Technical Versatility: Deep expertise in Figma, Adobe Creative Suite, Sketch, complex CMS platform migrations, front-end development principles, and video editing.

Design Leadership: Leading cross-functional workflows across multiple time zones, mentoring teams, setting up operational design processes, and raising organizational design maturity. For more than 20 years, I have built a proven track record of collaborating with product, engineering, and marketing teams to scale solutions for international stakeholders, including: Financial & Consulting: EY, Prudential Healthcare & Tech: GE Healthcare, Ericsson, NEC Industrial & Power: Mitsubishi Power, Toshiba

Senior Graphic/Digital Designer at Thomson Reuters – Reuters Plus (Brand Studio) (2016-04 – 2026-06)

• Delivered 100+ global digital campaigns and branded content experiences for enterprise clients
• Led end-to-end UX/UI design for Reuters.com Video Page redesign, from wireframes to developer handoff and launch
• Designed user journeys, UX flows, and prototypes for content platforms and digital products
• Contributed to design systems used across APAC, EMEA, and US teams
• Applied analytics and A/B testing to improve usability, engagement, and performance
• Led global rollout of advertising platform, including stakeholder alignment, ad unit design, and workflow implementation
• Collaborated cross-functionally with product, engineering, editorial, and sales teams across regions
• Ensured high standards of design quality, brand consistency, and delivery across complex projects

UX/UI Designer / Front-End Developer at Abeja Inc. (2014-10 – 2016-03)

• Designed UX/UI for analytics dashboards and mobile applications within an AI-driven retail platform
• Collaborated with leadership to shape product design direction in a fast-paced startup environment
• Delivered web design and front-end development (HTML, CSS, WordPress)
• Supported business and marketing teams with visual design, presentations, and campaign assets

Digital Designer / Front-End Developer at Southern Cross Austereo (2006-11 – 2013-11)

• Designed and developed digital products supporting major media brands and content platforms
• Delivered end-to-end solutions for promotions, microsites, sponsorships, and interactive experiences
• Built and maintained high-traffic digital experiences across web, mobile, and CMS platforms
• Conducted user acceptance testing (UAT) and contributed to usability improvements
• Collaborated with development teams to enhance CMS platforms and digital workflows
• Provided training and onboarding for internal teams on systems and tools

Web Designer at Squarex Freelance (2005-08 – 2006-11)

• Delivered web design solutions for a range of clients, from small businesses to larger corporate websites

Diploma in Multimedia Integration – AICL Sydney (2004 – 2006)

Advanced Website Design in CSS – Dynamic Web Training, Sydney (2011 – 2011)

JavaScript Course – New Horizons Learning Centre, Sydney (2009 – 2009)

IELTS English Test in English (2011 – 2011)

Japanese Language Intensive Course in Japanese – Arc Academy (2014 – 2014)