Daniel Sifuentes

Transforming insights & unseen opportunities into clear, innovative strategies that generate higher-value solutions. I approach creative challenges by understanding people first, then examining the business, market and system around the problem. The goal is not simply to create something new, but to design a higher-value solution.

Real Estate Investment Consultant at Independent (2020-01 – Present)

• Analyzed 900+ real estate developments across the Riviera Maya, evaluating each project's competitive position to identify the strongest value options for common client profiles and investment objectives.
• Conducted client discovery to understand individual needs and investment objectives, translating buyer insights into personalized recommendations and clear decision-making guidance.
• Designed and implemented an end-to-end lead nurturing system, from initial advertising to personalized follow-up through educational content delivered via messaging.
• Developed interactive brochures that consolidated essential information for each development, reducing friction and improving the client experience.
• Redesigned the lead generation model, replacing traditional one-to-one outreach with a one-to-many webinar strategy through social media to build trust and qualify prospects.

Business Consultant at ACAD (2017-01 – 2020-12)

• Advised companies on strategic planning by implementing management best practices to strengthen their organizational and operational capabilities in preparation for listing on the Mexican Stock Exchange.

Creative Director at Design Love Studio (2015-01 – 2017-12)

• Helped SMEs establish and position themselves in the digital marketplace through branding and marketing strategies.

Administrative Director at Inspector Vehicular (2010-01 – 2015-12)

• Redesigned Banorte's insurance policy verification service through a complete rebrand and the implementation of a new digital workflow, increasing productivity from 63% to 94%.

Digital Project Manager at App Moon Station (2009-01 – 2010-12)

• Led iOS and Android app development projects from concept through delivery, coordinating multidisciplinary remote teams across the United States, India, China, Argentina and Mexico.

Construction Project Manager at Sigue Construcciones (2006-01 – 2009-12)

• Managed multiple construction projects from planning through delivery, overseeing teams of up to 60 people.

Business Administration in Business Administration – UVM

Architecture in Architecture – ITESM