Diego Chi

Marketer and information systems manager with knowledge of digital marketing and web development. Viral content creator and digital strategy consultant. I combine my content creation and optimization knowledge with my technological skills to achieve the exponential growth of Startups through growth hacking techniques. Passionate about books and e-learning

>Experience

Effy

Digital Marketing Specialist (CDMX, Dec 2019 – May 2021)

• Designed digital strategies for accelerated growth, used guerrilla marketing and growth hacking.
• Created content, including the use of video marketing, blogging, SEO, and social media marketing.
• Executed A/B tests, implemented lean startup techniques, analytics and digital campaigns.
• Worked in web design, HTML, CSS, WordPress, Elementor. Installed plugins, and optimized websites.

Demon Valley

Digital Marketing Executive (CDMX, Mar 2018 – Jun 2020)

• Managed and configured digital campaigns on Google, Facebook and Instagram.
• Analyzed campaign results based on pre-established KPIs, Wrote reports.
• Created interactive content on social networks. Implemented inbound marketing strategies
• Built a loyalty and referral program, generated leads and sent coupon codes through email campaigns.

>Education

• UNAM B. Management Information Systems (2020 - 2024)
• School of Banking and Commerce. B. Marketing (2019 – 2023)