Guillermo Serrano Cruz

Result-driven executive with a 19-year career. Helping the financial, competitive, and operational performance of manufacturing companies. Out-of-the box thinker who challenges the status quo, always aware of the larger picture. Stays calm in high-pressure situations and does what it takes to resolve tough financial and operational problems to get the job done. Fluent in English and Spanish.

Career highlights

• USD $2 M savings
• Decrease 1% waste level in 5 months.
• Discover a fraud of $2 M (MXP) from several executives of the company.
• Exceeded Operating Profit over Budget at least 2% in the last 4 years.
• Secure 90% of the investments with a contract.
• Finish external audit without any adjustments.
• Moved month closing date from day 4 to day 1, thanks to administrative improvements performed.

Accomplishments

• $50k USD monthly savings applying new measurement procedure.
• Accounts receivable balance due decrease from 7 to 2 months.
• Update general accounting that was 8 months past due.
• Creation of a Corporate P&L and P&L per gas station (9)
• New accounting structure definition
• Update taxes from 8 months past due.
• New system’s implementation.

Universidad la salle