Jonathan Cruz
Site Manager | Automotive Launch & Commissioning Manager
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Sobre mí
Automotive Site Manager with 7+ years of experience leading the installation, commissioning, and production launch of automated body-in-white (BIW) welding systems for Tier 1 automotive suppliers across Mexico and the United States. Proven expertise in industrial automation, robotics integration, mechanical installation, production ramp-up, SOP readiness, process validation, PPAP/APQP, and cross-functional team leadership. Experienced leading multidisciplinary teams of up to 30 personnel across mechanical, electrical, robotics, and automation & controls disciplines while delivering complex manufacturing projects involving fully automated production lines with up to 92 industrial robots.
Experiencia
Site Manager at Serra Soldadura de Mexico (2021-11 – Present)
- Directed the installation, commissioning, and launch of fully automated BIW welding lines for Tier 1 automotive suppliers, ensuring on-time project delivery and a successful SOP.
- Developed and executed installation and commissioning plans, ensuring project milestones were achieved safely, on schedule, and within scope.
- Led production ramp-up and manufacturing readiness activities, ensuring stable manufacturing processes and successful transition to serial production.
- Resolved complex manufacturing and commissioning issues through cross-functional technical leadership, improving process stability, product quality, and operational performance.
- Led dimensional validation using checking fixtures and CMM data to verify compliance with GD&T requirements.
- Served as the primary customer interface throughout all project phases, ensuring alignment on technical requirements, project objectives, and launch activities.
- Successfully delivered the on-site installation, commissioning, and launch of highly automated BIW production lines with up to 92 industrial robots, achieving on-time project delivery and successful Start of Production (SOP).
- Directed multidisciplinary teams of up to 30 personnel across mechanical, electrical, robotics, and automation & controls to deliver successful installation, commissioning, and production launch.
- Successfully delivered 8+ automotive launch projects across Mexico and the United States for leading Tier 1 automotive suppliers.
Assembly Technician at Gestamp Puebla II (2018-10 – 2021-10)
- Performed dimensional adjustments and process corrections in automated MIG and spot welding cells to ensure compliance with quality requirements.
- Developed and implemented error-proofing solutions (poka-yoke) to improve product quality and reduce rework.
- Diagnosed and resolved equipment and process issues in automated assembly and laser cutting production lines.
- Supported continuous improvement initiatives focused on increasing MTBF and reducing MTTR to improve equipment reliability and operational performance.
- Drove process improvement activities to optimize model changeovers and improve productivity in assembly operations.
- Established and optimized laser cutting fixtures for new program launches, ensuring dimensional accuracy, proper part location, and stable production performance.
Educación
Bachelor's Degree in Electronics Engineering – Benemérita Universidad Autónoma de Puebla
Industrial Mechanical Technician – CBTIS No. 86 "General Francisco Villa"

