Mariana López Durán

Marketing and Communications Consultant with solid experience in digital marketing, campaign management, CRM, brand positioning, and reputation management.

Specialist in go-to-market strategy, data-driven decision-making, B2B marketing, and multichannel campaign execution across retail, financial services, telecommunications, technology, and professional services. Focused on connecting marketing and sales, optimizing the conversion funnel, strengthening brand engagement, and delivering value through personalized, performance-oriented communication strategies. Proven adaptability in multicultural and multi-country environments.

Bachelor’s Degree in Communication Sciences