Annaim Jamhari

Professional experience includes leading website development projects, SEO, SEM, and digital marketing automation initiatives (n8n, Zapier, Python), along with CRM, AI Agent WhatsApp, and API integration. A Master of Marketing candidate at Universiti Malaya with a Bachelor of Business Administration (Management Information Systems) from the same university.

Senior Digital Marketing Executive (Webmaster, SEO, AI, Ads & Automation) at Beacon Resort Sdn. Bhd. (2025-09 – Present)

Led website projects across multiple sister companies, overseeing content management, UI/UX design, multi-language implementation, and SEO strategy to ensure consistency and performance across brands.

• Managed 9 company-related websites end-to-end, including development, maintenance, content updates, and optimization, including multi-language sites.
• Developed custom Python applications integrated with the ChatGPT API to eliminate manual processes, significantly improving team productivity and operational efficiency.
• Built custom reporting dashboards integrating Google Analytics, Google Search Console, Google Ads, and Meta Ads Manager to deliver centralized, data-driven insights.
• Increased the main website's SEO clicks by 40% and impressions by 180% within 10 months.
• Optimized websites for SEO, AIO, and GEO readiness with proper content structure.
• Managed WhatsApp Business accounts for AI agent chatbots, message blasting, and lead tracking.
• Automated lead and inquiry capture from multiple sources (WhatsApp, email, website, forms) to CRM.
• Set up customized email templates for orders, form submissions, and WhatsApp notification messages.
• Built custom Chrome extensions and WordPress plugins to boost team productivity and automate workflows, reducing manual work.
• Managed VPS and hosting infrastructure, including Cloudflare, cPanel administration, DNS record management, email management, server configuration, and deployment.
• Collaborated closely with the ads team to launch promotional campaigns for higher conversion rates.
• Implemented workflow automations using n8n and API integrations to streamline cross-team operations.
• Mentored team members in website and technical setup, supporting skill development, knowledge transfer, and long-term career growth.

Digital Marketing Executive (Webmaster, SEO & Automation) at Beacon Hospital Sdn. Bhd. (2025-01 – 2025-08)

Optimized website performance and boosted search engine rankings through targeted SEO strategies. Ensured seamless website content management, uptime reliability, and security measures.

• Executed SEO marketing strategies, resolved website SEO issues to improve rankings and organic traffic.
• Leveraged SEO tools such as Ahrefs and custom Python scripts integrated with Google API.
• Lead website development projects, including major revamps focused on dynamic and scheduled content, utilizing Breakdance page builder to enhance site speed and performance.
• Custom-developed WordPress plugins to extend website functionality and features.
• Managed website security and server operations, liaising with hosting providers and vendor for website management, implemented Cloudflare and Imunify360 for robust website protection and reliability.
• Automate marketing performance tracking and implement automation with n8n and APIs.
• Tawk.to live chat leads tracking and push to CRM.

Digital Marketing Intern (Performance) at DriveFunnels Sdn Bhd (2024-07 – 2024-12)

Assisted the team in managing ad platforms, market research, optimizing, and tracking performance. Created creative assets for campaigns, performing CRO and Sales Audits to identify areas for improvement.

• Assist and managed Meta Ads and Google SEM campaigns, performance tracking and optimization.
• Conducted Wireframe & CRO audits to enhance user experience, layout designs, and conversion rates.
• Set up an Amazon Store with optimized product listings for international marketplaces.
• Revamped Shopify product pages, increasing sales through strategic layout enhancements.
• Delivered Sales Process Audits, identifying weaknesses and solutions to boost sales performance.
• Implemented workflow automation and EDM campaigns, streamlining customer communication and improving engagement through targeted, automated messaging.

SEO Assistant & WordPress Developer at The Rich Web (2022-09 – 2024-06)

Leveraged SEO expertise to enhance client websites, boost organic traffic, and improve Google rankings. Developed and optimized websites and eCommerce tailored functionalities to meet client needs.

• Applied SEO strategies that increased client websites' traffic to over 20,000 monthly organic visitors.
• Achieved a 10–20% improvement in SEO performance by implementing technical SEO fixes, optimizing site structures, and improving overall website speed, user experience and accessibility.
• Conducted in-depth keyword research using tools like Ubersuggest, Semrush, Google Search Console and Analytics, identifying high-performing keywords to drive better search rankings.
• Designed, developed, and maintained WordPress-based eCommerce platforms, incorporating custom functionalities to meet client-specific requirements and improve user experience.

Business Development & Digital Marketing at Sujihome (2020-04 – 2022-10)

Founded and managed an online store to gain hands-on experience in the eCommerce industry, while developing and refining skills in entrepreneurship, digital marketing strategies, and WhatsApp automation. Launched and managed campaigns and achieve a remarkable 6x ROAS with a tight ad budget.

Master of Marketing in Marketing – University of Malaya (2026-03)

Bachelor of Business Administration in Operations and Information Systems Management – University of Malaya (2021-07 – 2024-12)