Ajisegiri Ajoke

Social media manager and content strategist with hands-on experience building brand presence from the ground up, from audience research and content pillars to brand identity systems and performance analysis.

Chemical

Engineering graduate currently expanding my skill set through digital marketing training, bringing a data-driven, analytical mindset to content strategy and audience insight. Proven ability to manage the full content pipeline independently: strategy, copywriting, graphic design, and scheduling.

Social Media Manager - Goshen Agric Ltd. - Ibadan, Nigeria

(2026-07)

• Developed and executed a full social media strategy for an agrochemical/farm input supplier from a near-zero follower base, including audience persona, four content pillars, and a documented publishing calendar
• Built and maintained brand consistency across all content by establishing a formal brand guideline (logo usage, color palette, typography, tone of voice) and a corresponding Canva Brand Kit
• Created and scheduled a full week of platform-native content across formats (carousel, video, static graphics), tailored to seasonal agricultural demand cycles and market research on farmer purchasing behavior
• Conducted competitor and market research to identify high-demand product categories, translating findings directly into content and stocking recommendations for the business
• Analyzed page performance using native analytics tools, identifying content-format trends (e.g. multiphoto posts driving nearly 50% of total views) to inform ongoing content strategy
• Managed end-to-end content production independently, strategy, copywriting, graphic design, and scheduling without a dedicated design or content team
• Applied consistent brand voice guidelines across all copywriting to build trust with a quality-sensitive target audience in a market where counterfeit products are a known concern.

Community Manager (Freelance) - Rita's Pen - Remote

(2026)

• Manage community engagement for an AI-generated storytelling video brand on Facebook, responding to audience comments and direct messages to maintain consistent, on-brand interaction
• Monitor audience sentiment and recurring viewer questions/feedback, surfacing patterns that inform future content direction
• Maintain a consistent brand voice across all public-facing responses, reflecting the tone and personality of the storytelling brand

Freelance Social Media Manager - Hairyurvedic Treatment (Hair Care Brand)

(2025-10 - 2026-04)

• Managed Instagram and Facebook pages for an Ayurvedic hair growth oil brand, independently creating all content, graphics, mock-ups design for packaging upgrade, product photography-style posts, and captions, from concept to publish.
• Produced a mix of content types including product showcases, before/after transformation posts, customer testimonial highlights, combo/promotional offers, and shopping/CTA-driven posts to drive conversions.
• Maintained consistent brand visual identity across posts using the brand's green/gold color palette and logo placement.
• Achieved consistent post engagement, with reels generating up to 135 views per post.

Graduate Engineer (NYSC) - Neimeth International Pharmaceuticals Plc - Ikeja, Lagos, Nigeria

(2025-08 - 2026-07)

• Gained hands-on exposure to GMP (Good Manufacturing Practice) standards and pharmaceutical water treatment systems within a regulated manufacturing environment
• Applied structured, detail-oriented process thinking directly transferable to campaign planning and quality-consistent content execution

B.Tech - Chemical Engineering - Ladoke Akintola University of Technology (LAUTECH) (2018 - 2024)

Coursework - Social Media Marketing (In Progress)