Aragbada Timilehin
Digital Marketing Specialist
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About
Influencer and Social Media Marketing Specialist with over two years of hands-on experience managing creator campaigns across TikTok, Instagram, X (Twitter), LinkedIn, and YouTube. Experienced in influencer sourcing, campaign coordination, performance tracking, and affiliate marketing, including TikTok Shop. Known for improving engagement rates, managing creator relationships, and supporting data-informed campaign decisions.
Open to remote and on-site roles in influencer marketing and social media.
Experience
Influencer Marketing Specialist at Transid Media (2024-01 – Present)
Led end-to-end influencer marketing campaigns across TikTok and Instagram with significant performance improvements and creator relationship management.
- Led end-to-end influencer marketing campaigns across TikTok and Instagram, achieving up to 30% higher engagement than industry benchmarks.
- Managed creator sourcing, outreach, onboarding, and relationship management using Reacher App, CreatorIQ, FastMoss, and Carlodata.
- Spearheaded affiliate partnerships, including TikTok Shop, optimizing creator performance and improving ROI.
- Collaborated with designers, creators, and growth marketers to align campaign execution with brand goals and messaging.
- Analyzed campaign performance using platform insights and reporting tools, translating data into actionable optimizations.
- Supported community growth and brand trust through consistent engagement monitoring and feedback loops.
Digital Marketing Intern at Transid Media (2023-01 – 2024-10)
Supported social media operations and influencer campaign coordination with focus on performance tracking and creative contribution.
- Handled social media scheduling, publishing, and audience engagement across multiple platforms.
- Influencer outreach and campaign coordination, contributing to improved creator response and campaign execution efficiency.
- Tracked campaign performance metrics and compiled reports using Excel and Google Sheets.
- Contributed creative campaign ideas that resulted in noticeable increases in engagement and online visibility.
- Streamlined communication between internal teams, creators, and external partners.
Education
B.Sc in Biology – National Open University (N.O.U.N) (2015-01 – 2019-12)
Diploma in Customer Service – Alison (2025-01)