Ejiro Alechenu

A strategic Brand & Digital Marketing Professional with expertise in brand growth, audience engagement, compliance, and internal controls. Experienced in managing brand identity for brands, ensuring operational efficiency and performance. Combines creativity and data to enhance brand presence and drive sustainable growth, collaborating with cross-functional teams to align brand strategies with business goals.

BRAND MANAGER at KA (2025-11 – Present)

• Lead brand strategy, positioning, and communication initiatives across marketing channels.
• Coordinate campaigns, content creation, vendor relationships, and stakeholder engagement.
• Develop and execute brand visibility initiatives, events, and promotional activities.
• Manage project timelines, budgets, and implementation plans to ensure successful execution.

DIGITAL MARKETING SPECIALIST at CMD Trade and Tourism (2025-10 – 2026-01)

• Developed and implemented digital marketing strategies to increase brand awareness, website traffic, and lead generation.
• Managed and optimized social media campaigns across multiple platforms.
• Planned and executed digital advertising campaigns, monitoring performance and optimizing for better results.
• Conducted audience research, competitor analysis, and market trend assessments to guide marketing decisions.
• Tracked key performance indicators (KPIs) and prepared reports to evaluate campaign effectiveness.
• Led Business-to-Business (B2B) marketing initiatives, building relationships with corporate organizations and generating business opportunities.
• Supported Business-to-Government (B2G) marketing efforts by engaging stakeholders, preparing proposals, and promoting organizational services to government agencies.
• Collaborated with sales and business development teams to support revenue growth objectives.
• Utilized analytics tools to measure campaign performance and improve marketing outcomes.

HEAD OF INTERNAL CONTROL at CEDARCREST HOSPITALS (2024-01 – 2024-12)

• Conducted internal audits to assess compliance with organizational policies, procedures, and regulatory standards.
• Reviewed financial and operational processes to identify control gaps, risks, and inefficiencies.
• Prepared audit reports with actionable recommendations to strengthen internal controls and improve accountability.
• Monitored implementation of audit recommendations and ensured corrective actions were followed through.
• Worked closely with management and cross-functional teams to promote transparency, compliance, and process improvement.
• Developed strong attention to detail, analytical thinking, and risk management skills—valuable for brand governance and reputation management.

INTERNAL AUDITOR at CEDARCREST HOSPITALS (2023-01 – 2024-12)

• Designed, reviewed, and monitored internal control systems to ensure operational efficiency and compliance.
• Ensured adherence to internal policies, approval processes, and financial controls.
• Performed routine monitoring and compliance checks across departments.
• Identified process weaknesses and supported management in implementing control improvements.
• Collaborated with finance, operations, and management teams to maintain strong governance frameworks.
• Strengthened skills in monitoring performance, documentation, reporting, and accountability, all essential for managing brand integrity and operational consistency.

ASSISTANT PROJECT MANAGER at STEM DAMSEL NETWORK (2022-01 – 2022-12)

• Supported the planning and execution of projects from initiation to delivery.
• Assisted in coordinating project timelines, tasks, and deliverables across multiple stakeholders.
• Monitored project progress and ensured activities aligned with project objectives and deadlines.
• Managed documentation, reporting, and follow-ups on assigned project components.
• Worked closely with team members to ensure smooth communication and collaboration.
• Developed hands-on experience in project coordination, resource management, and execution, relevant to managing brand campaigns, product launches, and fashion projects.

B.SC. in BANKING AND FINANCE – NASARAWA STATE UNIVERSITY