Emmanuel Edeh

Results-driven Sales and Business Development Professional with over 11 years of experience growing revenue in the retail industry, building client portfolios, and managing sales operations. Proven track record of consistently exceeding performance targets by leveraging strong sales, negotiation, and relationship building skills. . Highly adaptable, commercial-minded, and equipped with strong analytical and problem-solving skills to boost profitability and expand market reach in any sales environment.

Senior Sales & Operations Manager at TC Topaz Ent. (2022 – Present)

• Revenue Growth: Leveraged strong sales skills to identify market opportunities and establish long-lasting relationships with key customers.
• Sales Force Management: Trained about 20 junior sales executives within a period of 5 years.
• Supply Management: Implemented a feedback-return channel to reduce wait time on damaged/faulty goods.
• Business Development: Conducted research into market trends to identify and increase sales opportunities, leading to the addition of a new line of products across company retail stores.
• Logistics Oversight: Maintained strong standards of service and operational efficiency by coordinating delivery, payment, and after sales service for customers.

Senior Sales Executive / Sales Supervisor at TC Topaz Ent. (2018 – 2022)

• Customer Retention: Pioneered the adoption of CRM system as a strategy to improve customer experience and support key customer relationships.
• Market/Competitor Analysis: Led a team of managers to conduct market and competitor analysis during restructuring, to improve sales and marketing strategy.
• Sales Forecasting: Achieved 20% increase in sales in 2017 by analyzing historical data and current sales performance to highlight trends in customer demand.
• Lead Development: implemented a quarterly business review policy, to pitch the possibility of expansion and growth into new markets.
• Management Reporting: Supported management decisions by consistently providing feedback on performance metrics, lucrative leads, and customer feedback.

Sales Executive at TopazGadgets (2015 – 2018)

• Negotiation & Closing: Secured 5% reduction in procurement costs by negotiating market price with suppliers, while maximizing profitability.
• Customer Satisfaction: Prioritized customer experience by demonstrating expert product knowledge on the merchandise carried across 4 retail outlets.
• Inventory Management: Improved inventory management techniques by creating an Excel spreadsheet to track sales and transfer of goods.
• Sales Targets: Demonstrated proven ability to meet and exceed sales targets through team work and strategy development.

Bachelor of Technology (B.Tech.) in Statistics – Federal University of Technology Akure (FUTA), Nigeria