Jerry Ogah Roy
Graphic Designer | Brand Identity | Visual Systems
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About
I am a Creative and detail-oriented Graphic Designer with a focus on visual storytelling and building production-ready brand identity systems. Expert in translating complex business goals into cohesive visual languages across digital, social, and print platforms. Proven ability to design scalable assets for African-centric digital products (Fintech/Healthtech/real estate) while maintaining strict brand consistency.
Systems-thinker with a background in Mechanical Engineering, bringing a methodical approach to design logic and brand application
Experience
I am a Hybrid Solutions engineer who operates at the intersection of Mechanical Engineering, AI Automation, and Brand Design. My career is defined by a "builder" mindset using logic to solve complex puzzles and creativity to communicate value.
- AI & Automation Engineering (2024–Present): I have architected over 15 production-ready n8n and Zapier workflows for global clients. My technical highlights include engineering the "CrystalCare Support" agent (integrating OpenAI and Pinecone) to automate customer Q&A, and building AI-vision pipelines for financial data ingestion that reduced manual entry time by 95%.
- Strategic Brand Design (2021–Present): I have led end-to-end brand identity systems for diverse industries, including Healthtech (Lifted Care), Water Solutions (RUWA), and Premium Retail (NU LEVELS). I specialize in creating "Brand Blueprints" modular design systems that ensure 100% visual consistency across digital products and physical touchpoints.
- Social Media & Operations (2022–Present): As the Social Media Manager for Crystal Klair, I transformed their digital presence, eventually earning "Staff of the Year" for my ability to align visual storytelling with business growth.
- Technical Leadership (January - December 2025): I Served as the President of the Financial Inclusion CDS (NYSC), I lead a team of 50+ members and have facilitated digital literacy training for over 1,500 participants. I act as a bridge between complex technical/financial concepts and non-technical stakeholders.
Education
My educational background provides the "Systems Thinking" foundation that drives my efficiency in automation and design.
- Bachelor of Engineering (B.Eng) in Mechanical Engineering
- Joseph Sarwuan Tarka University, Makurdi (JOSTUM) | Graduated: Oct 2024
- This degree provided my core discipline in systems analysis, optimization, and logical mapping, which I now apply to software workflows and brand architectures.
- Graduate Certificate in Mechatronics & Robotics (In Progress)
- European Business Institute of Luxembourg
- Furthering my expertise in the integration of mechanical systems and digital control, enhancing my ability to handle complex API logic and automation.
- Professional Certifications & Specialized Training:
- AI Automation: Certified in No-Code/Low-Code AI Automation via Loubby AI.
- UI/UX Design: Completed intensive design training via the 3MTT Nigeria program.
- Advanced Design & Branding: Completed the Branding Masterclass and Photoshop Master Course (Udemy/Lindsay Marsh), focusing on modular brand logic and professional-grade asset production.
- Digital Marketing: Certified in Social Media Management and Content Creation by the SMC Institute.

