Kelechi Anyanwu
Business Development Manager
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About
Results-driven Sales and Business Development Professional with over 9 years of experience across FMCG, Security Services, and Operations. Proven track record in driving revenue growth, building high-performing sales teams, distributor management, key account handling, and market expansion. Highly motivated, analytical, and client-focused leader with strong interpersonal and negotiation skills.
Experience
Business Development Manager at Bridge-Gap Consults Limited (2025-02 – Present)
Business Development Manager responsible for identifying and developing new business opportunities in recruitment, outsourcing, training, and HR consulting services.
- Sales target drive achievement and generate revenue growth
- Expansion of new market and new client's development
- Engagement in client retention rate
- Closed good number of contracts and signed of SLA
- Convert potential lead to a close Deals
- Identify and develop new business opportunities in recruitment, outsourcing, training, and HR consulting services
- Generate leads through networking, referrals, cold calling, and industry events
- Develop and implement strategic business development plans to achieve revenue targets
- Prepare and deliver presentations, proposals, and service agreements to clients
- Negotiate contracts and close business deals
- Build and maintain strong relationships with existing and prospective clients
- Understand client workforce needs and provide appropriate HR solutions
- Ensure high levels of client satisfaction and retention
- Serve as the main point of contact for key clients
- Conduct market research to identify trends, competitor activities, and opportunities
- Identify target industries such as construction, manufacturing, oil & gas, logistics, and corporate sectors
- Recommend new services and business strategies to improve company competitiveness
- Work closely with recruitment, HR, and operations teams to ensure successful service delivery
- Coordinate client requirements with internal teams
- Ensure proper documentation, contracts, and SLA agreements are executed
- Maintain accurate records of sales activities and client interactions
- Prepare weekly and monthly business development reports
- Monitor performance against targets and KPIs
Regional Sales Manager at ASA Security Advance Technologies (2022-08 – 2025-01)
Regional Sales Manager leading regional sales operations and supporting revenue growth through strategic planning and forecasting.
- Led regional sales operations and consistently supported revenue growth through strategic planning and forecasting
- Strengthened client retention by improving service delivery and customer engagement
- Lead, coach, and manage the regional sales team to exceed revenue targets
- Develop and implement strategic business plans to expand customer base and market presence
- Prepare monthly sales forecasts, revenue, and expense reports for management
- Identify emerging markets, new business opportunities, and competitive trends
- Build and maintain strong, long-term client relationships
Area Sales Manager at CWAY Food & Beverages Limited (2018-01 – 2022-06)
Area Sales Manager driving sell-out growth through strong trade execution and market insights in FMCG sector.
- Drove sell-out growth through strong trade execution and market insights
- Winner of Most Outstanding Staff – Sales Department award
- Developed and executed effective sales strategies to meet and exceed targets
- Managed distributors and supervised supermarkets within assigned territories
- Oversaw product availability, visibility, pricing, promotions, and shelf share
- Negotiated contracts with distributors and large customers
- Prepared monthly, quarterly, and annual sales forecasts
- Identified new market opportunities and onboarded new distributors
Sales Supervisor at CWAY Food & Beverages Limited (2016-06 – 2018-12)
Sales Supervisor supervising sales teams, merchandisers, and promoters to achieve business goals.
- Supervised sales teams, merchandisers, and promoters to achieve business goals
- Executed trade promotions, activations, and visibility strategies
- Conducted market intelligence reports and competitor analysis
- Trained field sales team on product knowledge, route planning, and collections
Sales Representative at CWAY Food & Beverages Limited (2015-09 – 2016-05)
Sales Representative managing distributor sales, order processing, and market coverage.
- Managed distributor sales, order processing, and market coverage
- Conducted product activations and in-store promotions
- Prepared daily, weekly, and monthly sales reports
- Maintained strong distributor and customer relationships
Operations Executive at Salini Impregilo Construction Company (2011-01 – 2014-07)
Operations Executive coordinating operational research, data analysis, and reporting for construction company.
- Coordinated operational research, data analysis, and reporting
- Managed vendors and suppliers to meet quality and contractual standards
- Trained staff to improve operational efficiency
- Handled crisis management and operational disruptions
Operations / Production Manager at KC Shoe Producer (1999-01 – 2010-12)
Operations/Production Manager managing production of corporate and casual footwear.
- Managed production of corporate and casual footwear
- Supervised staff and maintained production equipment
- Organized staff training workshops
- Maintained production and financial records
Education
Bachelor of Science in Science – University of Lagos
NYSC Experience in Junior Science Teacher – Adrao International School, Victoria Island – Lagos
